dow-jones
News Corp. Launches Ad Network for Jet-Setters
ADOTAS – News Corp. has unveiled a global interactive advertising network specifically geared toward rich finance wonks. The network will shill financial ads on sites News Corp. snapped up in its $5.2 billion purchase of Dow Jones & Co. last December. The network, Worthnet.Fox, will sell ads on Barron’s Online, The [...] more...
EveryZing Launches Search, SEO Products
ADOTAS — EveryZing today announced the launch of two new products, ezSEO and ezSEARCH, helping to establish it as a solution provider for search and search engine optimization technologies. EveryZing hopes to help media companies capitalize on their offline success by creating high-quality online channels to build consumer interaction. Integrating search [...] more...
Dow Jones Takes A Hit
The Dow Jones & Co. is changing hands in a closing that will probably take months to clear yet, but in that time will the value of The Wall Street Journal drop to bargain bin prices? July was not a good month for the publication, dropping 20.9% and 7.2% in ad [...] more...
First Change For WSJ? Free Online Edition
Now that the Dow Jones and the Wall Street Journal are well on their way to being part of the News Corp. family, Rupert Murdoch is talking about the future of the publication. Murdoch believes that the Wall Street Journal online edition, which now creates the majority of its revenue from [...] more...
Dow Jones Drag Feet All The Way To The Bank
According to a story in the Wall Street Journal New York print edition, a committee of Dow Jones’s board is expected to meet Tuesday with supermarket magnate Ron Burkle, who has expressed interest in teaming with Dow Jones’s union to find alternatives to the $60-a-share offer from Rupert Murdoch’s News [...] more...
Rupert Murdoch’s News Corp. Apparently Knows No Bounds To Power Over Information Trade
Dow Jones, which publishes The Wall Street Journal, has received an unsolicited $5 billion bid from Rupert Murdoch’s News Corp., and Reuters has confirmed that it received a buyout offer from an undisclosed suitor. It remains unclear what the motivation is for such audatious bids. The International Herald Tribune reported that [...] more...
Features
- Automakers Need to Become Better Conversationalists July 2nd 2009
- Affiliates can win in the media buy game July 2nd 2009
- Crowd-Sourced Ads: A Measured Response June 28th 2009
- Is the government coming for you? June 28th 2009
- Customer Loyalty: How to Earn It June 25th 2009
Spotlight
Trust Me – I’m a Professional … SEOADOTAS — At WebMetro we typically provide SEO Action Plans as part of campaigns. As the name implies, an SEO [...] more...
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Layoff Tracker
- AOL - 700
- Apple - 50
- Clear Channel - 2,800 total (1,000 currently)
- Google - 340
- IBM - more than 7,800
- Joost - about 90
- MySpace - in June, about 720
- World Avenue - 30 percent of workforce
- Yahoo - 2,220 total, about 700 currently
- Zango - closes, about 90, in addition to earlier layoffs
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