display-ads
Azoogle Ads Gets Ranked
ADOTAS — Today Epic Advertising, an online performance marketing company, announced that its performance display ad network division, Azoogle Ad Network, has been ranked the 28th largest ad network domestically for July by ComScore, Inc. The company’s monthly reach through the Azoogle Ad Display Network now spans over 40 million [...] more...
New Report: Traditional Onlines Ads In Trouble
ADOTAS - Research and Markets announced the addition of new Borrell Associates report “Online Promotions: The Big Shift” to their offerings. The report discusses the distinct shift of business spending away from traditional online advertising to non-advertising marketing expenses, into the category labeled “promotions.” Spending is being allocated in abundance to [...] more...
SMS Marketing Gr8T: Report
ADOTAS – SMS marketing is the new hotness, according to a report in The Wall Street Journal. A slew of companies are tapping into the cellphone text message market — Coors just added a text component to its traditional sponsorship of the NFL Draft, the Journal reports. So why the heightened [...] more...
MIVA And Greenlight Get Their PPC On
ADOTAS - MIVA Media today announced U.S. and U.K. PPC agreements with wireless technology firm Greenlight Wireless. The agreements stipulate that MIVA’s PPC ads displayed to users accessing Greenlight Wireless’ portfolio of U.S. and U.K. partner sites from their mobile phones. Included in the partner network are national news, entertainment [...] more...
Marchex And Citysearch Help Each Other Out
ADOTAS - Marchex Inc., a local online advertising company and publisher of local content, and Citysearch announced a strategic partnership today that provides Citysearch with a new distribution channel for both its content and advertisers and provides Marchex with extensive content for its local network. The terms of the agreement [...] more...
Ad Pepper Honored For iSense Semantic Ad Technology
ADOTAS - Ad pepper media announced recently that it has been selected as “Digital Innovator of the Year” for its iSense semantic advertising technology which helps deliver the correct message at the right time against the right online content. The international online ad network beat out seven other products and original [...] more...
Quigo Luanches Ad Links Plus
Today, provider of site and content-targeted auction-based online advertising Quigo announced the launch of Ad Links Plus, which is available through the AdSonar publisher network. Ad Links Plus will offer both brand and DR advertisers an online advertising solution that combines the content-targeted text ads syndicated throughout a site and [...] more...
Chemistry.com Outs eHarmony.com
Smear campaigns are anticipated when it comes to presidential races or let’s say, high school, but online dating sites are stepping up to the plate with a new campaign being launched today by Chemistry.com. The dating service site is targeting its competitor eHarmony.com by criticizing how the site does not [...] more...
Sites Urged To Stick To Traditional Ad Formats
UTalkMarketing.com, a community site for marketers has spoken out against the dangers of newer forms of online advertising after the Facebook/Beacon debacle. Broadband users are being educated on the pitfalls of less-chartered ad forms and site manager are suggested to stay with more traditional formats such as banner ads according [...] more...
Candidates Find Their Ads In Compromising Positions
As candidates are gearing up for the push in 2008 for the presidential election, many have been spending a lot of money on advertising, but this election is seeing a makeover, with many hopefuls searching for new and innovative ways to appeal to voters of all ages. Online advertising and [...] more...
Latest News
- GlobalSpec’s Spa Promo is a Hit October 7th 2008
- Zenith Slashes Global Ad Spend Forecast October 7th 2008
- Web Associates Rebrands as LEVEL Studios October 7th 2008
- Funding News: Oberon Media, Appssavvy October 7th 2008
- Men Favor Internet Over TV October 7th 2008
- Newspapers Jump on Mobile Bandwagon With 2ergo October 7th 2008
- Moskovitz, Rosenstein Leave Facebook To Form Venture October 6th 2008
- BlackArrow Raises $20 Million October 6th 2008
Spotlight
HipCricket: SMS Is Still the Wave of the FutureADOTAS EXCLUSIVE — HipCricket, a mobile marketing company, has been changing the way advertisers think about reaching their audiences since [...] more...
Features
- Decision 2008, The Internet Changed Everything October 7th 2008
- Four UXD Commandments for the Interactive World October 7th 2008
- GlobalSpec’s Spa Promo is a Hit October 7th 2008
- Self-Serve Ad Exchange: This Century’s Strowger Switch? October 6th 2008
- Banners: Back from the Dead October 3rd 2008
Reader Favorites
Classifieds
Most Commented
- Can 314 Ad Networks Really Thrive? (8)
- Obama’s VP Pick Inauspicious for Net Neutrality (7)
- In The Time Of Recession, Is Branding Really Enough? (3)
- Study: Ad Network Use Soars (2)
- The Ad Revenue Waterfall (2)
- Facebook’s $100 Million Virtual Economy (2)
- Boomers Are Slutty Shoppers (2)
- Ralph Lauren Launches Mobile Shopping Site (2)
