Adotas

Where media buyers start online





directorym



DirectoryM Launches Ad Platform Targeting Hispanics

Written on
May 7th 2008
Author
Kathleen

ADOTAS – The online audience for Spanish and Portuguese speakers in the U.S. and Latin America is mushrooming; in the U.S. alone, the group represents more than $680 billion in purchasing power, according to Kalorama Information. DirectoryM, a local interactive advertising platform, is hoping to tap into the market. DirectoryM is [...] more...