digital-marketers



MediaMath Selects Headway Digital As Exclusive Representative in Latin American Region

Written on
July 16th 2014
Author
Press Release

(ADOTAS) NEW YORK, July 16, 2014 – MediaMath, creator of the TerminalOne Marketing Operating System™ for digital marketers, is expanding its reach to Latin America and has chosen global programmatic media company Headway Digital (www.headwaydigital.com) as its exclusive partner in the region. Through the partnership, both companies are strongly positioned to grow ... more...

Super Bowl Advertisers Can Expect a 20% Increase in Web Traffic; Mobile Video Viewing Will Double on Super Bowl Sunday

Written on
January 29th 2013
Author
Tamara Gaffney

Those of us in the advertising profession don’t view the Super Bowl like most Americans do. Most viewers will be focused on watching their big screen TVs, eating Super Bowl munchies and hoping for their favorite team to score another touchdown. Marketers, however, think of it as the Oscars of ... more...

Venables Bell Snags Intel

Written on
January 15th 2009
Author
Edward Barrera

ADOTAS — Talking with small to mid-size digital marketers, I heard that they are hunkering down but also see opportunities because they can be quicker to change direction and try new ideas than larger companies. I was reminded of that as I read that Intel hired Venables Bell & Partners, replacing ... more...