digital-conference
Insight From aQuantive’s Brian McAndrews
At the first-ever Digital Conference in New York, hosted by American Association of Advertising Agencies, Brian McAndrews was the center of attention. His company, aQuantive just sold to Microsoft for $6 billion and everyone wanted to hear what the man had to say. During a Q&A, McAndrews said that a deciding [...] more...
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- Honesty Is A Great Marketing Policy January 7th 2009
- Interactive Advertising Cometh January 6th 2009
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- Microsoft - Again - Rejects Yahoo Bid January 8th 2009 ADOTAS — Steve Ballmer, once again, says that there is no [...] more »
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Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
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- huh?: So after purportedly forking out $500 million, does Microsoft merely hope users won't change their
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- Microsoft Rejects Yahoo Bid » Adotas: [...] does that leave Yahoo, and it’s endless search (ouch) for a top executive? According
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