dennis_digital
Delivery Agent to Develop Maxim.com Ecommerce Portal
Delivery Agent, Inc., which specializes in shopping-enabled programming for magazines, TV, movies, sports, and music videos, announced a multi-year agreement with Dennis Digital to develop an exclusive ecommerce destination for Maxim.com. The site will be commencing with Maxim’s December Holiday Gift Guide print issue. Shop.Maxim will feature products appearing in Maxim [...] more...
Maxim.com Launches BK-Sponsored Mobile Platform
Dennis Digital today announced it’s releasing a daily version of its leading men’s brand Maxim to the mobile space, with Burger King serving as the site’s launch sponsor. The fast food chain will thereby provide banner ads linking to its own mobile web site, http://wap.bk.com. According to the release, the [...] more...
ADOTAS Conversations: Getting the Maxim Effect on 18-34 Males from Dennis Digital’s Todd Anderman
18-34-year old males have made an effortless transition from being arguably the most coveted demographic in TV and print land to the most sought after in the virtual space. From gaming to music downloading to casual Web surfing, men online engage in enough diverse activity to provide marketers a goldmine [...] more...
Airborne, Dennis Digital Extend Mobile Partnership
Airborne Entertainment and Dennis Digital, a subsidiary of Dennis Publishing, have announced the extension of their exclusive partnership agreement. The agreement, which began in 2002, brings Maxim and Dennis’ other entertainment properties, Blender and Stuff, to the mobile market. Last year, over 5.8 million units of Maxim mobile product were sold [...] more...
Features
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- Honesty Is A Great Marketing Policy January 7th 2009
- Interactive Advertising Cometh January 6th 2009
- Fighting Fraud and Saving Money January 5th 2009
- Mochi Media’s Online Gaming World January 2nd 2009
Latest News
- CES Revelations January 8th 2009 ADOTAS — No earth shattering news at CES, but here [...] more »
- Microsoft Snatches Verizon and Dell January 8th 2009 ADOTAS — Microsoft signed deals with Verizon and Dell, as [...] more »
- Small Businesses Battered January 8th 2009 ADOTAS — The pain caused by the spiraling economy may [...] more »
- Microsoft - Again - Rejects Yahoo Bid January 8th 2009 ADOTAS — Steve Ballmer, once again, says that there is no [...] more »
- Apple Of My Eye…and OS January 8th 2009 ADOTAS — Apple might be dealing awkwardly with Steve Jobs’ [...] more »
- Email Marketing January 8th 2009 ADOTAS — Erick Mott, communications director for Lyris, gives some [...] more »
- UGO Entertainment Buys 1UP January 7th 2009 ADOTAS — UGO Entertainment, a unit of Hearst Corporation, is [...] more »
Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
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- Small Businesses Battered » Adotas: [...] — The pain caused by the spiraling economy may actually get [...]
- Microsoft Rejects Yahoo Bid » Adotas: [...] does that leave Yahoo, and it’s endless search (ouch) for a top executive? According
- Microsoft Rejects Yahoo Bid » Adotas: [...] seems to put an end to the speculation that a group of investment bankers
