dell



Uber No. 1, Jobs Bests Living CEOs in Synthesio Social ‘BuzzMatch’

Written on
February 17th 2014
Author
AdotasWire

NEW YORK, February 17, 2014 (ADOTAS) – Synthesio, the award-winning global social media monitoring firm delivering the highest quality data from 192 countries in 50 languages, kicks off “Social Startup & CEO BuzzMatch 2014” a monthly ranking of the most buzzed-about tech startups and celebrity tech CEOs. Startup BuzzMatch 2014 Inspired by ... more...

5 Things Brands Need to Do to Come Out on Top With Google+

Written on
December 26th 2013
Author
Kevin Gibbons

EDITOR’S NOTE: This article, originally published on Feb. 26, 2013, placed at No. 16 in our 20 most popular articles of the year. ADOTAS — You may have noticed things have been heating up between Google and Facebook recently. Facebook claims its announcement of Graph Search doesn’t mean they are getting involved ... more...

The Exchange Lab Secures $8 Million in Growth Capital Funding From BGF

Written on
December 5th 2013
Author
AdotasWire

LONDON, NEW YORK & TORONTO, December 5, 2013 (ADOTAS) – The Exchange Lab, the world’s largest programmatic digital media marketplace announced today that it has raised $8M in funding from UK growth capital provider, Business Growth Fund (BGF).  BGF is the independent investment company backed by five of the UK’s main banking groups: Barclays, HSBC, Lloyds, ... more...

Paid to Post? What the Social Workforce Means for All of Us

Written on
December 4th 2013
Author
Greg Shove

ADOTAS – Is the day coming when we’re going to earn raises for re-tweets? Savvy brands like Dell, Oracle, Intel and Accenture think the future of marketing is on social media and their best advocates are their own employees, but the move to employee advocacy is raising a lot of questions: ... more...

AFAIK: Rubicon Project, Rakuten MediaForge, Mixpo, ClickTake, Viralheat, FOMG

Written on
April 30th 2013
Author
Mike Daly

ADOTAS — The email carrier has been working extra hard on this very busy Tuesday news day. GOT AN OPINION? PLEASE COMMENT AT THE BOTTOM OF THIS PAGE! Rubicon Project has been ranked #1 by comScore in terms of U.S. Internet reach for the past 10 months, and its reach continues to ... more...

Today’s Burning Question: Stopping Cyberattacks Like the One on Spamhaus

Written on
April 1st 2013
Author
Mike Daly

ADOTAS – We asked our panel of industry leaders to the following question, which comes via  The New York Times: An escalating cyberattack involving an antispam group and a shadowy group of attackers has now affected millions of people across the Internet, raising the question: How can such attacks be ... more...

PR Daily: 5 Social Media Tricks to Steal from Coke and Dell

Written on
February 28th 2013
Author
Adotas

Via PR Daily: Gather round, children, for a tale of two tweets at Coca-Cola. The first message noted that the darksome beverage was on sale at local grocers. The second stated, “When you open a Coke, 12,607 bubbles are born. Happy birthday, bubbles!” Which was more successful? No, not the news of a ... more...

AFAIK: Forbes’ Most Promising Firms, Opera, Affiliate Window, Brandwatch, Rakuten LinkShare, Anametrix, Dachis Group, Marketing Zen, Datonics, MediaMath, IMN

Written on
February 8th 2013
Author
Mike Daly

Here’s what’s charting now on the digital marketing hit parade: Rocket Fuel was named No. 4 on the 2013 Forbes Most Promising Companies in America. Rocket Fuel was the top-ranked of six digital ad companies in the top 50, which also includes OpenX (7), Adroll (30), ShareThis (35), Rubicon (40) and ... more...

Poptent Launches Premium Production House for Its Crowdsourced Video Network

Written on
April 12th 2012
Author
Brian LaRue

ADOTAS – Today, crowdsourced video production company Poptent launched a “premium” video production arm, Poptent Productions, which was created in order to select producers from the Poptent network — about 50,000 videographers in 140 countries, according to the company itself — who’ll create ads and branded video for major brands ... more...

Crowdsourced Video Advertising and Innovation: A Snapshot

Written on
April 4th 2012
Author
Neil Perry

ADOTAS – As reported here on ADOTAS and elsewhere, interest in crowdsourced video advertising has skyrocketed during recent months, driven by strong demand from major brands and agencies alike for varied forms of online video content. This content can be in the form of 15- and 30-second pre-roll commercials, as ... more...