dell
AFAIK: Rubicon Project, Rakuten MediaForge, Mixpo, ClickTake, Viralheat, FOMG
ADOTAS — The email carrier has been working extra hard on this very busy Tuesday news day. GOT AN OPINION? PLEASE COMMENT AT THE BOTTOM OF THIS PAGE! Rubicon Project has been ranked #1 by comScore in terms of U.S. Internet reach for the past 10 months, and its reach continues to [...] more...
Today’s Burning Question: Stopping Cyberattacks Like the One on Spamhaus
ADOTAS – We asked our panel of industry leaders to the following question, which comes via The New York Times: An escalating cyberattack involving an antispam group and a shadowy group of attackers has now affected millions of people across the Internet, raising the question: How can such attacks be [...] more...
PR Daily: 5 Social Media Tricks to Steal from Coke and Dell
Via PR Daily: Gather round, children, for a tale of two tweets at Coca-Cola. The first message noted that the darksome beverage was on sale at local grocers. The second stated, “When you open a Coke, 12,607 bubbles are born. Happy birthday, bubbles!” Which was more successful? No, not the news of a [...] more...
5 Things Brands Need to Do to Come Out on Top With Google+
You may have noticed things have been heating up between Google and Facebook recently. Facebook claims its announcement of Graph Search doesn’t mean they are getting involved in search. And publicly Google may not consider Facebook a competitor, but both Facebook and Google dominate the web in terms of their huge [...] more...
AFAIK: Forbes’ Most Promising Firms, Opera, Affiliate Window, Brandwatch, Rakuten LinkShare, Anametrix, Dachis Group, Marketing Zen, Datonics, MediaMath, IMN
Here’s what’s charting now on the digital marketing hit parade: Rocket Fuel was named No. 4 on the 2013 Forbes Most Promising Companies in America. Rocket Fuel was the top-ranked of six digital ad companies in the top 50, which also includes OpenX (7), Adroll (30), ShareThis (35), Rubicon (40) and [...] more...
Poptent Launches Premium Production House for Its Crowdsourced Video Network
ADOTAS – Today, crowdsourced video production company Poptent launched a “premium” video production arm, Poptent Productions, which was created in order to select producers from the Poptent network — about 50,000 videographers in 140 countries, according to the company itself — who’ll create ads and branded video for major brands [...] more...
Crowdsourced Video Advertising and Innovation: A Snapshot
ADOTAS – As reported here on ADOTAS and elsewhere, interest in crowdsourced video advertising has skyrocketed during recent months, driven by strong demand from major brands and agencies alike for varied forms of online video content. This content can be in the form of 15- and 30-second pre-roll commercials, as [...] more...
Video Ad Crowdsourcer Poptent Lands in Brazil
ADOTAS – When I chatted with Poptent President Neil Perry back in December, he was pretty excited about the opportunities emerging in Brazil — apparently last year Brazilian Internet users watched 26.2 billion online videos in 2010, with YouTube alone witnessing a 33% growth in uniques visitors. Those are a [...] more...
Dell Cleans House
ADOTAS – Dell Inc. has announced that it will be ringing in the New Year with a new president – President Mike Cannon is retiring. Cannon will stay on board as a consultant; Jeff Clarke will replace him. Some industry sources are surprised at the announcement. Michael Dell returned to the [...] more...
Tech Down, Down, Down
ADOTAS – As the fire on Wall Street rages on, some wonder how all of this is going to affect the online world. Industry observers predict that M&A activity will be stymied, IPOs will be shelved and that venture capital will dry up as investors seek safe havens from risk. And tech [...] more...
Spotlight
Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...
Latest News
- Blogshare: Pinterest, Now Rich with Pinformation May 23rd 2013 ADOTAS (via Edelman Digital) — Pinterest has always been defined [...] more »
- Six Mistakes You’re Making with Landing Pages May 23rd 2013 ADOTAS — Landing pages represent the tipping point for affiliate [...] more »
- Why Cheap Affiliate Management Does Not Work May 23rd 2013 ADOTAS – More often than not, companies that are not [...] more »
- Combatting Click Fraud: An Ad Network Checklist May 23rd 2013 ADOTAS — Click fraud remains a nettlesome problem for advertisers, [...] more »
- AFAIK: Quantasy, SDL, MARS Advertising, Concentric, engajer, Burstly May 23rd 2013 ADOTAS – Here’s what we herd through the digital grapevine [...] more »
- Blogshare: Twitter Launches Lead Generation Card May 23rd 2013 ADOTAS (via MediaWhiz) – [Yesterday's] announcement by Twitter of the [...] more »
- Wired to Share: New Research from ShareThis and Digitas Reveals Important Insights into Digital Sharing Behavior of Moms May 22nd 2013 PALO ALTO, CALIF., May 22, 2013 (ADOTAS) – In one [...] more »
Features
- Blogshare: Pinterest, Now Rich with Pinformation May 23rd 2013
- Six Mistakes You’re Making with Landing Pages May 23rd 2013
- Why Cheap Affiliate Management Does Not Work May 23rd 2013
- Combatting Click Fraud: An Ad Network Checklist May 23rd 2013
- Blogshare: Twitter Launches Lead Generation Card May 23rd 2013
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