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datran-media



Microsoft Sends Email Through Datran

Written on
September 18th 2007
Author
Editor

Microsoft has decided to use Datran Media for its email marketing communications, using Datran’s StormPost. This platform will allow Microsoft to customize its communications, beginning with newsletters and opt-in Hotmail featured offers. Datran Media has also developed an email inventory management for Microsoft that will let the technology giant’s ad sales [...] more...

Display Meet Email Ads: Datran Acquires Chintano

Written on
August 8th 2007
Author
Editor

Acquiring contextual and behavioral targeting ad network Chintano, Datran Media will be incorporating the site with their existing email based ad network, EO.com. EO.com was launched this year and was to serve as an email ad network for publishers of newsletters and email lists. These clients can incorporate ads from marketers, [...] more...