daily-deal
Groupon’s IPO as Vindication
DIGITAL DUE DILIGENCE – It’s a little bit surprising that basically every mainstream critique of Groupon over the last few months was completely wrong. Groupon was blasted for having an unsustainable, commoditized business. Their no. 3 competitor BuyWithMe just laid off most of its staff and engineered a quick sale to Gilt [...] more...
Why the Demise of the ‘Groupon Clones’ Isn’t a Bad Thing
JAY WEINTRAUB - Expect in the next couple of weeks to hear of at least one major change in the deal space that will signal very clearly the deep consolidation to come. (And, it has nothing to do with the recent update that Groupon will soon begin its roadshow looking [...] more...
Were I a Groupon Bear (and It’s Hard Not to Be One These Days)….
JAY WEINTRAUB – Web guys like me have been evaluating internet traffic for years. I’m on the wrong side of 30 by some investors’ criteria, but on the right side of that number to recall what happened in the early days of web advertising and the issues that could potentially [...] more...
Too Big to Fail or Too Big to Succeed, Part 2
DM CONFIDENTIAL – Last week we found ourselves comparing two unlikely companies, Yahoo! and Groupon, not so much for any inherent similarities but because timing brought them together in the news. Yahoo! fired its chief executive and finds itself potentially up for sale, while Groupon’s CEO is under pressure and [...] more...
The Mobile Deal Space
DM CONFIDENTIAL – The web deal space has operated as a direct response machine. Buy ads, send them to an email sign-up, optimize email yield. It’s a push driven-driven model that depends on user scale in a given market to turn a single blast into thousands of purchased coupons for [...] more...
Groupon’s Revised S-1 Doesn’t Float Well in Choppy Market
ADOTAS – Apparently the latest stock market turmoil has brought the town tech-bubble criers out from under their rocks, particularly since public Internet-based companies seen as market bellwethers for the social media revolution have taken a hit. In particular, the stock of business-oriented social network LinkedIn (LNKD) has been riding a royal [...] more...
Is Mobile Really The Next Frontier for Daily Deals?
JAY WEINTRAUB – Mobile doesn’t work like the web. Today, I spoke with KimaLabs, ex-Amazon guys and makers of some cool mobile commerce apps. They’ve been thinking about and operating in mobile a lot longer than I have and explained that mobile is a much more ADD user experience. It’s all [...] more...
Groupon Getting Friendly With Foursquare
ADOTAS – I was a little surprised last week when Groupon announced it had partnered with location-based mobile social network Loopt, serving location-relevant and time-limited Groupon Now deals to consumers through Loopt’s push-notification-based Rewards Alert system. Last month Groupon purchased Pelago, maker of Loopt competitor Whirrl, so I was expecting [...] more...
PeopleDeals Sweetens the Coupon With Every Share
ADOTAS – They say sharing is caring, so when sharing a lot can seriously boost a discount, shouldn’t you care more? PeopleString officially launched social coupon platform PeopleDeals, currently a stand-alone web portal and a Facebook app, though we were promised iOS and Android apps will appear in the coming weeks. [...] more...
OfferedApp Gives Away Paid Apps Through Offer Marketing
ADOTAS – Everybody wants to be like Groupon these days — even Facebook, which just re-imagined its Deals product to be a group-buying service. Just-launched mobile-app distributor OfferedApp — developed by the founders of performance advertising network Cactus Media and app developer MobaTech — is also riding the daily deal [...] more...
Spotlight
An Interview with Jasper Mullarney, VP of Direct Response Advertising, AdknowledgeADOTAS — Industry Veteran Jasper Mullarney is Vice President of Direct Response for Adknowledge, the fourth-largest digital marketplace behind only [...] more...
Latest News
- Six Mistakes You’re Making with Landing Pages May 22nd 2013 ADOTAS — Landing pages represent the tipping point for affiliate [...] more »
- Wired to Share: New Research from ShareThis and Digitas Reveals Important Insights into Digital Sharing Behavior of Moms May 22nd 2013 PALO ALTO, CALIF., May 22, 2013 (ADOTAS) – In one [...] more »
- Coverage of Microsoft’s Xbox Reveal Drives Spike in Adotas Readership May 22nd 2013 ADOTAS – Yesterday, just prior to Microsoft’s press conference introducing [...] more »
- Does Mobile Display Even Work? How Geo-Location and Cross-Platform Ads Will Change the Game May 22nd 2013 ADOTAS — The potential of mobile advertising is huge. And [...] more »
- Upcoming Event and Conference Calendar May 22nd 2013 ADOTAS – Here’s a snapshot of upcoming industry events. Further [...] more »
- From the Twitterverse: Gamers Hate On Xbox One May 21st 2013 ADOTAS – Microsoft has unveiled Xbox One, its next-generation entertainment [...] more »
- Brands & the Next Internet Wave: What You Need To Know May 21st 2013 ADOTAS – For brand managers and marketers, the Internet has [...] more »
Features
- Six Mistakes You’re Making with Landing Pages May 22nd 2013
- Does Mobile Display Even Work? How Geo-Location and Cross-Platform Ads Will Change the Game May 22nd 2013
- Brands & the Next Internet Wave: What You Need To Know May 21st 2013
- Blogshare: Why Tumblr Will Make Yahoo Billions May 21st 2013
- Preview: What’s Happening at Internet Week New York 2013 May 20th 2013
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- Coverage of Microsoft’s Xbox Reveal Drives Spike in Adotas Readership: [...] prior to Microsoft’s press conference introducing the Xbox One, we posted the results of
