cyber-monday



Rocket Fuel Lets You Choose Your Charity, Issues EOY Infographic

Written on
December 20th 2013
Author
Adotas

ADOTAS — As we wrap up 2013 and head into the holiday season, the people at Rocket Fuel asked us to share the following updates: 1. Rocket Fuel is donating $100,000 to the charity of your choice: Rocket Fuel selected organizations to donate to based on values including health, the planet, children, education, digital ... more...

If You Waited for Black Friday/Cyber Monday, You Were Probably Too Late

Written on
December 5th 2013
Author
Adotas

ADOTAS – While holiday shoppers have been conditioned to believe they receive the best deals on Black Friday and Cyber Monday, it may not actually be the case. AdGooroo posted a new blog today which analyzes the average price advertised for five hot products in Google’s Product Listing Ads (PLAs) this November. The findings suggests ... more...

Email Marketing: What Worked and What Didn’t for Cyber Weekend

Written on
December 2nd 2013
Author
Adotas

ADOTAS — Automated marketing software provider Bronto today published an analysis of the best, brightest and sometimes bizarre retailer email marketing campaigns during Holiday 2013. The first volume includes 24 retailer email samples and insights from the week leading up to Black Friday and Cyber Weekend, covering the following topics: Black Friday Early Access Black Friday and Cyber Monday ... more...

Disappointing Black Friday Sales? It’s Not Too Late to Profit from the Holidays

Written on
December 2nd 2013
Author
Mike Daly

EDMONTON, AB November 30, 2013, (ADOTAS) — The Thanksgiving weekend traditionally marks the beginning of the shopping spree that lasts until after Christmas. More and more of it is happening online, and many retailers are losing business to their more web-savvy competitors. But it’s not to late to make a few ... more...

YouTube is More Important Than Ever for Retailers on Black Friday

Written on
November 26th 2013
Author
Richard L. Tso

ADOTAS — Retailers around the globe rely on the holiday season to bring their companies out of the red, and this year retailers are especially concerned with the truncated timeframe between Thanksgiving and Christmas. One week less time for consumers to shop translates to millions in lost revenues. According to ... more...

It’s Beginning to Look a Lot Like (a Mobile) Christmas

Written on
November 25th 2013
Author
AdotasWire

LONDON and BALTIMORE, November 25, 2013 (ADOTAS) — It is widely anticipated this year will be a mobile Christmas. In fact, John Lewis has predicted Christmas Day will see mobile traffic overtake desktop for the first time. Mobile stats from Affiliate Window also indicate mobile activity is ramping up. Assessing ... more...

Study: Large Advertisers Take Over Black Friday in Paid Search

Written on
November 20th 2013
Author
Mike Daly

ADOTAS — The latest analysis from AdGooroo examines recent paid search trends surrounding Black Friday and Cyber Monday. A few key takeaways include: Black Friday: In both 2010 and 2011, four of the top 10 advertisers were deal and couponing sites, By 2012, the top 10 consisted entirely of leading traditional brick-and-mortar retailers as well ... more...

Industry Leaders Offer Predictions for 2013 (Part 7)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10   Anna Bager, VP and GM, IAB Mobile Marketing Center of Excellence Video on mobile is exploding: “Figuring out the best, most effective advertising models and making sure existing IAB standards like the V-SUITE work well on different mobile devices will help keep ... more...

Holiday Shopping Trends Among Facebook Friends

Written on
December 19th 2012
Author
Molly Glover Gallatin

‘Twas the week after Thanksgiving, and all through the land On Facebook they chatted, and made shopping plans Of sales at Target, Best Buy and Walmart - Look online for deals and fill up that cart! The gadgets they covet: iPhone, iPad, and SIII. Get great deals today, then share on your feed! Black Friday through ... more...

Mobile Drives Retail Purchases This Holiday Season

Written on
December 14th 2012
Author
Richard L. Tso

Holiday shopping can be brutal, but this year, millions of shoppers elected to circumvent the mall, breaking out their mobile phones instead. This year, Black Friday and Cyber Monday still proved to be high-transaction days of the year where most companies were able to sneak their way into the black ... more...