We received a pitch this week from a service called Celebrity Endorsement that claims you can pay to get Lance Bass to tweet about your company to reach is over 200,000 followers. Lance Bass? The former *NSYNC member who apparently is so hard up for cash that he needs you [...] more...
Here’s what’s blowin’ in the digital wind today: Rockbridge Growth Equity has acquired Triad Retail Media, a 300-person agency headquartered in Tampa, Florida. Triad creates programs that enable brands to advertise contextually on highly trafficked retail websites such as Walmart, Sam’s Club, eBay, Toys “R” Us and CVS. The agency [...] more...
ATLANTA (January 3, 2013) — Digitas, a digitally led integrated brand agency, announced today the appointment of Dee Mustafa-Bowne (pictured) as VP/Group Creative Director in Atlanta. Mustafa-Bowne will lead the office’s creative teams on Equifax and Delta, as well as the creative for new business opportunities in Atlanta. She will [...] more...
Mobiquity Study: Apple, Best Buy and Kohl’s Deliver the Most Satisfactory Mobile Shopping Experiences
BOSTON (December 12, 2012) – While Black Friday and Cyber Monday 2012 proved that mobile commerce is growing steadily, new research reveals that the top 20 brick-and-mortar retail brands still fall short of consumers’ expectations for fast, well-designed and functional mobile apps and websites. “The Mobile Shopping Satisfaction Report,” an [...] more...
Adknowledge Announces Launch of ‘AdStation International’KANSAS CITY, Mo., November 25, 2013 (ADOTAS) – Adknowledge is pleased to announce the launch of AdStation International, a global [...] more...
- IAB Releases Native Advertising Playbook December 4th 2013 NEW YORK, December 4, 2013 (ADOTAS) — Native has become [...] more »
- Appia Launches Native Ads for App Discovery December 4th 2013 DURHAM, NC, December 4, 2013 (ADOTAS) – Appia, the leading mobile user [...] more »
- Kitara Media Acquires Healthguru.Com; Combined Business 2014 Revenues Estimated At $50MM December 4th 2013 Kitara Media Acquires Top Health Video Site HealthGuru.com from Kitara [...] more »
- Lenovo Names TubeMogul Its Global Partner for Programmatic Video Advertising December 4th 2013 EMERYVILLE, Calif., December 4, 2013 (ADOTAS) – Today, TubeMogul was [...] more »
- Lionsgate Partners with Mobiquity to Promote ‘Ender’s Game,’ ‘Divergence’ December 4th 2013 ADOTAS — One of the year’s most anticipated films, “Ender’s [...] more »
- LiveRail Touts $100 Million Run Rate, Preps for IPO in 2014 December 4th 2013 ADOTAS — The demand for programmatic advertising has exploded, with [...] more »
- Infographic: Branded Video Sharing Almost 50X Higher In 2013 Than In 2006 December 4th 2013 NEW YORK, December 4, 2013 (ADOTAS) — The sharing of [...] more »
- Revenge of the Data Nerds: Who Will Be the Next Heartthrob of the B2B Data Market? December 4th 2013
- Paid to Post? What the Social Workforce Means for All of Us December 4th 2013
- Take the Time to Do Native Right December 2nd 2013
- Big Brands Have the Edge in Search Engine Results December 2nd 2013
- Disappointing Black Friday Sales? It’s Not Too Late to Profit from the Holidays December 2nd 2013
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- David: I hope my SEO-customers with semi-big brands do not read this - they might be