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Kontera Hybrid Offers 2-In-1 In-Text Solution
ADOTAS – Today, Kontera, a provider of In-Text Advertising for online publishers and advertisers, announced the launch of the Kontera Hybrid. The Kontera Hybrid if an In-Text solution that delivers contextually relevant content and advertising in a single unit. This technology enables publishers to serve related content and ads which [...] more...
Beware! Botnets Master Click Fraud!
In the second quarter the average click fraud rate on search engine content networks was 25.6% which means that more than a quarter of clicks for contextual ads were fraudulent. The industry as a whole suffered an increase of 1%, claiming a 16% average click fraud rate. Industry insiders gossip that [...] more...
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Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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