conde_nast
MIVA Locks PPC Agreement with Conde Nast Interactive UK
MIVA today announced a new pay-per-click content deal with the UK division of Condé Nast Interactive, edging out the likes of Yahoo! Search Marketing and PPC mainstay Google in locking the agreement. As a result, all 12 UK Conde Nast websites will be serviced by MIVA, which will provide PPC ads [...] more...
Blip.tv, Glamour Magazine Let Users be Fashion Police
Blip.tv, a host and distributor of web-based TV shows and video blogs, has teamed up with Conde Nast’s Glamour magazine to create a consumer-generated fashion photo gallery called the Don’tspotting site. Visitors can upload pictures of fashion Do’s and Don’ts they spot on the street, comment on photos, and rate [...] more...
Lycos Sells Wired.Com Back to Conde Nast
Lycos Inc, the online portal that acquired Wired.com (Wired News) in 1999, has agreed to sell it back to Condé Nast, publishers of Wired magazine, Wired.com’s printed counterpart. Since 2005, CEO Alfred Tolle has been streamlining Lycos, turning it into a destination for entertainment, marketing and community building. While it’s [...] more...
Spotlight
Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...
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