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The Emerging Landscape of Barcode Branding

Written on
February 3rd 2006
Author
Douglas MacMillan

Opinions is an open forum for all readers. Opinions expressed by readers do not necessarily reflect the views of the management and staff of ADOTAS.com The next time you’re in the supermarket checkout lane, pay closer attention to that mysterious wand the grocer waves over your cereal boxes and milk cartons. [...] more...



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Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...

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