collective
Industry Leaders Offer Predictions for 2013 (Part 5)
1 2 3 4 5 6 7 8 9 10 James Walker, CEO, Inadco “After years of spending a majority of their Display marketing budgets on generating demand, brand advertisers will start allocating an increasing percentage of their budgets towards capturing some of that demand by utilizing new and innovative solutions for [...] more...
The Latest in New Hires
ADOTAS - Things have been busy at ADOTAS, and we’ve noticed quite a few new hiring announcements piling up. Looks as though things have been extremely busy around the industry, if all these announcements are any indication. Here’s a smattering of who’s joined forces with whom over the past [...] more...
Answers Served: Collective Delivers Knockout With Upgraded AMP Platform and Exchange
ADOTAS – Collective dropped a one-two combination on the display advertising arena recently — first there was the enhanced version 4.0 of the AMP display management, audience targeting and analytics platform aimed at publishers, followed by the Collective Exchange, which offered trading desks access to the firm’s inventory and audience [...] more...
Quick Hits: Medialets + Dynamic Logic, Operative Upgrades
Mobile rich-media ad solution provider Medialets has teamed up with advertising effectiveness monitor Dynamic Logic to give customers custom engagement and post-click data beyond its standard analytic offering. – Operative has upgraded its publisher platform to Operative.One Digital, integrating the technology systems necessary to sell, traffic and bill for digital [...] more...
Survey Says: Eyeblaster, JiWire and Collective [Updated]
ADOTAS – If I had a dollar for every survey I get these days, well, I’d still need a full-time job but I might be able to afford some Chipotle… Mmmm… Here are some highlights from the best I’ve received lately: – Dwell rate and conversion rate have long participated in [...] more...
Spotlight
Take the Display Advertising Survey for the Chance to Win a Jawbone Jambox!ADOTAS – Industry discussions about cookies, privacy and the impact on display advertising have been frequent — and, in some [...] more...
Latest News
- It’s Not Digital – It’s Mobile May 17th 2013 ADOTAS — One of the biggest mistakes advertisers can [...] more »
- Video from the Westchester Digital Summit May 17th 2013 ADOTAS – The first-ever Westchester Digital Summit was held on May [...] more »
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013 ADOTAS — Strong marketing strategies attract attention and build the [...] more »
- Adotas Poll: Tremor Video IPO Would Be A Success May 17th 2013 ADOTAS – In this week’s poll, we asked our readers: [...] more »
- Today’s Burning Question: Impact of Google I/O Announcements? May 16th 2013 ADOTAS – We’ve asked our esteemed panel of industry thought [...] more »
- Unleash the Power of Mobile: 6 Steps to Lead Generation the ‘Iron Man’ Way May 16th 2013 ADOTAS – Tony Stark aka Iron Man is restless. The [...] more »
- Pandora is First Digital Publisher to Offer e-Business Advertising Integration into Media Buying Platforms May 16th 2013 OAKLAND, CALIF., May 15, 2013 (ADOTAS) — Pandora (NYSE: P), [...] more »
Features
- Video from the Westchester Digital Summit May 17th 2013
- Automating Core Processes Can Reduce ‘Little Big Problems’ That Ruin Customer Relationships May 17th 2013
- Unleash the Power of Mobile: 6 Steps to Lead Generation the ‘Iron Man’ Way May 16th 2013
- Who’s Sharing My Brand Images? Why Text-Based Social Media Monitoring Falls Short May 16th 2013
- Ads That Look at You: How Eye-Tracking Technologies Will Change the Advertising Game May 15th 2013
-
Loading ...
Reader Favorites
Classifieds
- Print and Web Manager
- SEO Marketing PPC Specialist
- Marketing Summer Internship at Clean-Tech Educatio
- Service Line Manager - Digital Media
- SEO / SEM Specialist
Recent Comments
- Backlinks uk: Within search engine optimisation (SEO), one way links reference hyper-links aiming to a distinct Website
- energy-physics: Media.net is a fantastic ad program. But now a days I cant customize their ads.
- Today’s Burning Question: Impact of Google I/O Announcements? – Adotas | Social Media Strategy Plan: [...] Permalink [...]
- Today’s Burning Question: Impact of Google I/O Announcements?: [...] “What will be the impact of the big announcements coming out of this week’s
