ceo



Bringing in the Big Guns: Helping the C-Suite Go Programmatic

Written on
October 22nd 2014
Author
Dax Hamman

Many marketers have become huge proponents of programmatic advertising. But not everyone recognizes the benefits of going programmatic at first. C-suite executives often have to be convinced to make changes to traditional protocol, especially when it comes to adopting new advertising strategies and investing in new. Taking the time to let senior ... more...

Definition 6 Names Jeff Katz as CEO

Written on
May 30th 2014
Author
Press Release

ATLANTA, May 30, 2014 (ADOTAS) — Definition 6′s Board of Directors today named Jeff Katz (pictured), previously Definition 6′s Chief Operating Officer, as the company’s new Chief Executive Officer. Barry Sikes is stepping down as CEO and remaining with the company as its Executive Chairman, effective immediately. Katz has played an ... more...

David A. Yovanno Joins Marin Software as New CEO

Written on
May 8th 2014
Author
Press Release

SAN FRANCISCO, May 7, 2014 (ADOTAS) – Marin Software, provider of a leading Revenue Acquisition Management platform for advertisers and agencies, today announced David A. Yovanno (pictured) has joined as Chief Executive Officer. Chris Lien, who founded Marin in April 2006 and has served as CEO since inception, will continue to ... more...

Webtrends Welcomes Joe Davis as New CEO

Written on
February 18th 2014
Author
Press Release

PORTLAND, Ore., February 18, 2014 (ADOTAS) — Webtrends, the global leader in digital marketing solutions, today announced the appointment of Joe Davis (pictured) to Chief Executive Officer. Bringing more than 25 years of technology experience, Davis assumes the role effective immediately and will lead the company’s business strategy and ... more...

Uber No. 1, Jobs Bests Living CEOs in Synthesio Social ‘BuzzMatch’

Written on
February 17th 2014
Author
Press Release

NEW YORK, February 17, 2014 (ADOTAS) – Synthesio, the award-winning global social media monitoring firm delivering the highest quality data from 192 countries in 50 languages, kicks off “Social Startup & CEO BuzzMatch 2014” a monthly ranking of the most buzzed-about tech startups and celebrity tech CEOs. Startup BuzzMatch 2014 Inspired by ... more...

Maxifier Appoints Denise Colella as CEO

Written on
October 16th 2013
Author
Press Release

NEW YORK, October 15, 2013 (ADOTAS) – Maxifier, the global leader in programmatic premium optimization, today announced the appointment of Denise Colella as its new CEO – with immediate effect – to lead the business in its next phase of growth. Colella, who joined the business two years ago as Chief Revenue ... more...

Industry Leaders Offer Predictions for 2013 (Part 9)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10 Dan Beltramo, Executive Vice President, Product Leadership, Nielsen “Device technology for advertising on mobile phones unleashes pent up ad dollars by enabling solid ad effectiveness measurement for advertisers.  Location based marketing gets more media coverage but remains in its infancy.” Jeff Smith, SVP, ... more...

Yahoo Names PayPal Prez Scott Thompson CEO

Written on
January 4th 2012
Author
Brian LaRue

ADOTAS – Today, Yahoo named Scott Thompson, current president of PayPal, as its new CEO. Yahoo’s been without a chief executive since September, when it fired the sometimes-confrontational Carol Bartz. Thompson, on the other hand, has been described as personable. His background is in technology rather than media — before ... more...

Tech failures, ppc fraud and not a good week for CEOs or Intel

Written on
May 13th 2009
Author
Edward Barrera

ADOTAS – A quick news glance around the webosphere.   The ten biggest tech failures of the last decade. (24/7) (Microsoft has two of them.) Pay-Per-Click Web Advertisers Combat Costly Fraud. (NYT) (The article omits the more nefarious malware and identity theft problem.) Short stay for outgoing Ask.com Chief Executive Jim Safka. (Marketwatch) Europe whacks Intel, fining it ... more...

Yahoo picks former Autodesk executive Carol Bartz

Written on
January 13th 2009
Author
Edward Barrera

ADOTAS — Could the long, irritating search for a Yahoo CEO be over? Yes. Carol Bartz, former chief executive of software company Autodesk Inc., has been hired to become the company’s next CEO, according to the Wall Street Journal.  Bartz was chairman, president and CEO of Autodesk for 14 years and stepped-down ... more...