boston

VIRAL VIDEO: Boston Stands United

Written on: April 18th 2013
Author: Mike Daly

ADOTAS (via Sporting News) – Rene Rancourt had some help on Wednesday night. The Boston Bruins’ longtime national anthem singer turned duties over to the fans at TD Garden, and they put a fitting exclamation point on a pregame ceremony honoring the victims of Monday’s Boston Marathon bombings. Sporting News’ Jesse [...] more...

Back To School: Silverpop Launches Digital Marketing University

Written on: February 28th 2013
Author: Richard L. Tso

The folks over on Madison Avenue understand just how easy to get sucked into the daily grind of pitching campaigns, monitoring performance and digging through the mounds of big data to find just the right metric to monitor and present to a client. We tend to work hard in the [...] more...

Shutl Sets up Shop in North America to Help ‘Clicks and Mortar’ Retailers Take on Amazon with Same-Hour Delivery

Written on: February 26th 2013
Author: AdotasWire

SAN FRANCISCO (February 26, 2013) – Shutl, the leader in same-hour and same-day ecommerce delivery, today announces the official launch of its North American operation. Shutl’s service goes live next month in New York City, San Francisco, and Chicago, and will roll out to sixteen additional metros in the coming months. Shutl [...] more...

Affiliate Summit: Party Preview

Written on: August 8th 2008
Author: Warren Corpus

ADOTAS EXCLUSIVE — Once every so often, a city holds an event so large and spectacular that the entire world watches in awe … an event where the best in the world at their particular field gather in the spirit of camaraderie and brotherhood. This weekend, we find [...] more...

Spotlight

Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

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Big Data’s Killer App: Mobile RTB June 18th 2013 ADOTAS – As you may have noticed, mobile real-time bidding [...] more »
How SMBs Can Keep Up With Mobile Commerce June 18th 2013 ADOTAS — It’s no secret that mobile commerce is on [...] more »

Larissa’s Picks to Click: PBS’ Digital Triumph, Promoted Ads, Brands on the ‘Vine’ June 18th 2013 ADOTAS EDITOR’S NOTE: Editorial Intern Larissa Lohman routinely scours online media for [...] more »
Mediasmith Taps Medialets As Official 3rd-Party Server for Mobile/Tablet Advertising June 18th 2013 NEW YORK, June 18, 2013 (ADOTAS) – Medialets, the essential [...] more »
Breaking: VivaKi and Mass Relevance Announce Partnership June 17th 2013 AUSTIN, TX, June 17, 2013 (ADOTAS) – VivaKi, a global [...] more »
Video: Small Business Should Visualize the Use of QR Codes June 17th 2013 ADOTAS — Once upon a time, and not so long [...] more »
Adotas Poll: Cookies Dominate on Desktop June 17th 2013 ADOTAS — In last week’s Voter Booth, we asked our [...] more »

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Features

Big Data’s Killer App: Mobile RTB June 18th 2013
How SMBs Can Keep Up With Mobile Commerce June 18th 2013
Video: Small Business Should Visualize the Use of QR Codes June 17th 2013
Facebook Unveils #Hashtag Strategies for Advertisers June 17th 2013
Can Programmatic Buying Save Traditional Media? June 14th 2013

Features Archive

What audience identification technology are you relying on today in mobile?
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Outsourced device recognition technology such as AdTruth

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