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Borders Revisiting Online Book Store

Written on
March 22nd 2007
Author
Editor

Retail bookseller Borders has announced that it will be reopening its own ecommerce website, severing its online retail relationship with Amazon.com in the process. The online Borders store coincides with the Borders Group’s renewed emphasis on its core brand, which also includes revitalizing the idea of the brick-and-mortar Borders superstore. “Our [...] more...



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