bloggers



IZEA Unveils “The Sponsorship Marketplace” for Brands, Agencies and Content Creators

Written on
March 17th 2014
Author
AdotasWire

New York, March 17, 2014 (ADOTAS) — IZEA, Inc. (OTCQB: IZEA), the leader in Sponsored Social, today unveiled the first real-time marketplace designed to connect brands with creators for all forms of sponsored content across major social platforms, including Twitter, Facebook, Instagram, Tumblr, YouTube and LinkedIn. Building on the three-million ... more...

Bloggers: When It Comes To Monetizing, It’s Better To Go Native

Written on
May 31st 2013
Author
Oliver Deighton

ADOTAS – People become bloggers for all kinds of reasons. Some goals are altruistic, some provocative, yet others are artistic or informational. However a blogger’s intent is defined, though, one thing is certain: display advertising won’t enhance it. There’s a simple truth about blogs: Readers rarely, if ever, come to one ... more...

The Benefits of Offline Networking

Written on
November 2nd 2011
Author
Murray Newlands

ADOTAS – I’m headed to PubCon over in Las Vegas soon where I’m hosting a party (with Adotas as a media sponsor) and meeting up with many friends and colleagues from all around the globe. Because of all this, I started thinking about the importance of offline social networking. Bloggers know ... more...

Nobody Trusts Nobody — Not Even Peers

Written on
February 12th 2010
Author
Gavin Dunaway

ADOTAS – Some time ago, the phrase “It’s true because I read it on the Internet!” became a punchline. The great thing about the Internet is that it supplies the world with a seemingly endless supply of information. Unfortunately, it also supplies us with a seemingly endless supply of misinformation. The ... more...

FTC guidelines on blogger disclosure seem toothless

Written on
October 6th 2009
Author
Gavin Dunaway

ADOTAS – Chest puffed up, the Federal Trade Commission issued 81 pages of guidelines aimed at increasing disclosure from bloggers and celebrities about their relationships with companies whose products they endorse. However, without any real penalties for violators or a team to monitor malfeasance, the guidelines seem like little more ... more...

The FTC steps into the social media fray – so what do we do now?

Written on
May 25th 2009
Author
Richard Jalichandra

ADOTAS — It seems we in the ad industry are not the only ones noticing the increase in paid blogging (and here’s an example that makes us all cringe). By now, we’ve all seen the FTC’s proposed updated set of guidelines for testimonials and endorsements. There won’t be a decision until ... more...

Flutter, nano-microblogging, takes on lazy Twitterati

Written on
April 22nd 2009
Author
Edward Barrera

ADOTAS –  MySpace axe, Google, New York Times, blog pay stats hilarious and a Twitter challenge (sortof). News Corp to replace MySpace CEO and cofounder Chris DeWolfe. (Techcrunch) Google Set To Change Ranking Algorithm. (WebproNews) NYTimes.com scraping the ad bottom for pennies. (SIA) WSJ says bloggers who reach 100,000 uniques a month can earn ... more...