bizrate-insights



Bizrate Insights’ Updates: Mobile as a Primary Ecommerce Platform

Written on
April 15th 2016
Author
Adotas

“Thanks to thousands of daily surveys of recent online buyers, we are able to keep a pulse on the emergence of mobile as a primary ecommerce platform,” explains Hayley Silver, Vice President, Bizrate Insights, a division of Connexity. “Here are some recent observations.” Mobile vs. Desktop Online purchases on ... more...

Bizrate Insights Finds $$ Drives Gen Y; Boomers & Seniors Want Great Service

Written on
September 1st 2015
Author
Adotas

Why do shoppers choose one retailer over another? A survey of more than 13,000 e-commerce shoppers by Bizrate Insights, a division of retail marketing solutions firm Connexity (formerly Shopzilla) found Gen Y is by far the most price-sensitive group with low pricing driving their choice of retailer; Boomers and Seniors ... more...

Online and Mobile Shopping Emerge As Big Winners For Holiday Shoppers

Written on
December 3rd 2014
Author
Caroline Albanese

Mobile shopping emerged as the big winner on Black Friday despite an 11% drop in overall spending compared to last year. Data collected over this past Thanksgiving weekend by Bizrate Insights found that online purchases made on a mobile phone nearly doubled from the year before. Predictive analytics platform, Custora ... more...

Leveraging Search Retargeting to Reach your Target Customers

Written on
March 27th 2013
Author
Michael Benedek

In the current age of the Internet, search is still the behemoth, the channel we cannot live without, accounting for roughly 50% of online ad spend. While search sites do undoubtedly serve as the predominant online aggregation point for consumer purchase-intent data for marketers, consumers spend a very small proportion ... more...