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Hires, Fires: Nurun, MySpace, MediaCom, Wordia, NYT

Written on
September 8th 2008
Author
Kathleen

ADOTAS – Global interactive marketing agency has brought Bill Lawrence on board as vice president and managing director. He has been given the task of leading the company’s Atlanta office and will be responsible for business development efforts and client support in the Southeast. Lawrence joins Nurun with more than [...] more...

Hiring Round-Up: NebuAd Defection(!), Kleiner Perkins, Bebo, MLG Properties

Written on
September 3rd 2008
Author
Kathleen

ADOTAS – Uh oh … more trouble for NebuAd ahead. Its CEO, Robert Dykes, has jumped ship after spending months defending the company against activists and legislators who charged NebuAd with invading consumers’ privacy online. Following an inquiry in Congress, the ISPs that worked with (or were considering working with) [...] more...

Hires: Marchex, Bebo, Agency.com, ThisNext

Written on
August 14th 2008
Author
Kathleen

ADOTAS – Marchex Inc., a local search and ad shop, has named Sloan Seymour, vice president of Marchex Adhere; Ed O’Keefe, vice president of Performance Marketplaces; Brooks McMahon, vice president of Partner Development and promoted Leigh McMillan to senior vice president, Marketing and Communications. Seymour was previously president and CEO of [...] more...

Hiring Round-Up: NaturalPath, Bebo, Adap.tv, MIVA

Written on
July 8th 2008
Author
Kathleen

ADOTAS –  NaturalPath Media, a green and healthy living media network, has brought Wendy McKay on board as sales director of the Western region. Prior to this appointment, McKay was director of sales at Microsoft Corp., where she sold the Atlas/APS Ad Service Platform to more than 250 online publishers. Kate [...] more...

Socialmedia Takes Social Marketing to New Level

Written on
June 24th 2008
Author
Kathleen

ADOTAS – The “Mean Girls” version of social media marketing is here! Socialmedia.com, a social advertising network, is launching Social Banners powered by FriendRank. The ranking product is an algorithm that aggregates interactions from social network applications to determine which users exert the most influence over their friends and then [...] more...

Platform-A Packs Suitcase for Europe

Written on
June 6th 2008
Author
Kathleen

ADOTAS – AOL is going Euro, bringing Platform-A to the Continent. The company recently finalized the $850 million purchase of U.K. social networking site Bebo. Brendan Conan will head Platform-A’s international operations (he was previously in charge of Platform-A star Advertising.com’s international biz). Conan will report to Platform-A president Lynda Clarizio. [...] more...

Microsoft Goes Courtin’ Again

Written on
May 19th 2008
Author
Kathleen

ADOTAS – It’s back to the future take 20 million, with news of Yahoo-Microsoft partnership rearing its ugly head again. This time, Microsoft is slated to forge a search partnership with Yahoo to challenge Google’s overwhelming dominance in the field. Yesterday, Microsoft said the companies may work together, in lieu of [...] more...

Rumor: AOL To Buy KickApps

Written on
March 14th 2008
Author
Editor

ADOTAS – The increasingly voracious Time Warner Inc.’s AOL is planning to gobble up another company, Kara Swisher reports. AOL just bought social network Bebo for $850 million, not to mention Yedda and Goowy. Next up? Social networking, widget and applications shop KickApps – the deal could close this week and [...] more...

AOL Buys Bebo To Grow Global Online Ad Audience

Written on
March 13th 2008
Author
Editor

ADOTAS — AOL has a new friend. The company announced today that they bought social network Bebo for $850 million in cash as part of a wider strategy to boost its online advertising network, Platform-A. Bebo is all the rage on the Continent – with a base of more than 40 [...] more...

Will Google Buy Bebo?

Written on
February 7th 2008
Author
Editor

It has been rumored that MySpace or Google may be announcing a large $1 billion to $1.5 billion acquisition in the social media area of the market. TechCrunch has hypothesized that the property potentially being snapped up is Bebo which is currently raising funds as well as looking for a [...] more...


Spotlight

HipCricket: SMS Is Still the Wave of the FutureADOTAS EXCLUSIVE — HipCricket, a mobile marketing company, has been changing the way advertisers think about reaching their audiences since [...] more...

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