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Facebook Faces Privacy Suit

Written on
June 2nd 2008
Author
Kathleen

ADOTAS – Facebook users may have more to worry about than being “poked” by long-lost “pals” from high school. According to a Canadian privacy group, the social networking site violates privacy laws, collecting more data than it needs and sharing it with interactive advertisers and others without users’ permission. “Facebook does [...] more...

Facebook Goes Fishing at Google for Online Ad Guru

Written on
March 5th 2008
Author
Editor

ADOTAS — Sheryl Sandberg, prepare to be poked. Facebook announced that Sandberg will join the social networking site as COO starting March 24. Mark Zuckerberg has not conceded the throne: he will remain CEO of Facebook, the company said. Sandberg was poached from Google, where she served as VP for global online [...] more...

Sites Urged To Stick To Traditional Ad Formats

Written on
December 17th 2007
Author
Editor

UTalkMarketing.com, a community site for marketers has spoken out against the dangers of newer forms of online advertising after the Facebook/Beacon debacle. Broadband users are being educated on the pitfalls of less-chartered ad forms and site manager are suggested to stay with more traditional formats such as banner ads according [...] more...

Beacon Blunder Gives Users A Rude Awakening

Written on
December 7th 2007
Author
Editor

Since the big Facebook-Beacon apology blog was posted, many experts are raising concerns on privacy issues. Beacon tracked the purchases of users on third-party sites and made that information easily available to the users’ friend and family. While Moveon.org criticized the site’s inadequacy in an opt-out function, many users are [...] more...


Spotlight

Goodmail: Video-in-Email the Next GoldmineADOTAS EXCLUSIVE — Email marketing can be both effective and controversial. As a marketer, this is a great opportunity to [...] more...

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