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Bango Creates Mobile Tool To Up ROI

Written on: May 12th 2008
Author: Kathleen

ADOTAS – Got trust issues with your mobile advertising campaign provider? Bango has created a free mobile analytics tool so advertisers can track their campaign’s progress and traffic sources in the hope of boosting conversion rates. The technology was developed to address the Internet Advertising Bureau’s recent report urging “independent testing [...] more...

Bango Bangs Out Mobile Ad Stats

Written on: April 1st 2008
Author: Editor

ADOTAS – Wondering how those click-through and conversion rates for your mobile ad campaign are going? Bango just came out general benchmarking data for mobile advertisers – it collected the data from customers who use Bango Analytics to measure mobile marketing campaigns.. Bango found that banner and text ads on mobile [...] more...

Bango Unveils Bango 2Go

Written on: March 27th 2007
Author: Editor

Bango has introduced a new service to the mobile marketplace today. The new service called Bango 2Go, services brands and content providers in a cost-effective manner, allowing them to infiltrate the mobile web. With this new groundbreaking service, access to creating a presence online can be attained by brands and [...] more...

Features

Four Steps To Lead Generation Success: Parts 3, 4 July 18th 2008
Market Mayhem July 17th 2008
Why Your Digital Reputation Is Important July 16th 2008
Goodmail: Video-in-Email the Next Goldmine July 15th 2008
Can SMS Get McCain Elected? July 14th 2008

Features Archive

Spotlight

Goodmail: Video-in-Email the Next GoldmineADOTAS EXCLUSIVE — Email marketing can be both effective and controversial. As a marketer, this is a great opportunity to [...] more...