azoogleads



AzoogleAds Announces Launch of iMobile Publisher

Written on
October 24th 2008
Author
Kathleen

ADOTAS – Epic Advertising’s AzoogleAds has announced the successful beta launch of its new iPhone Publisher Reporting Platform, dubbed iMobile Publisher. Initially, it will only include a handful of publishers. (An app demo will debut at ad:tech New York). iMobile Publisher was designed to give publishers in the AzoogleAds performance ad ... more...

AzoogleAds Goes European

Written on
March 3rd 2008
Author
Sarah Novotny

ADOTAS – Azoogle, Inc, an online performance-based ad network, announced today that the firm is expanding into the European marketplace through an agreement with 77Agency, an independent New Media Marketing agency based in London. Publishers on AzoogleAds’ network will now have access to international advertising inventory in sectors including financial services, ... more...

AT&T Pays Florida AG $2.5M, Become Police In Industry

Written on
February 29th 2008
Author
Sarah Novotny

ADOTAS – The Florida Attorney General has done it again. AG Bill McCollum announced today that AT&T Mobility will be the first wireless company in the nation to “police representations made in internet advertising for cell phone content.” The company will also make full restitutions to Florida consumers who were deceptively ... more...

AzoogleAds Rolls Out The Epic Ad Center

Written on
December 13th 2007
Author
Sarah Novotny

AzoogleAds, a New York-based online marketing solutions provider, has announced the launch of its newest product, the “Epic Ad Center”. This is the latest in a string of strategic initiatives that will expand the company’s portfolio of advertising solutions for businesses of all sizes on a local and national level. ... more...

AzoogleAds Settles, Florida AG Rakes in $1 Million

Written on
November 9th 2007
Author
Sarah Novotny

When the Attorney General of Florida decided to open an investigation this past spring concerning lead generation practices in the online marketing space, specifically mobile ringtones, many companies were probably racing to clean up their practices or hoping they would float under the radar. AzoogleAds was one of the companies ... more...

AzoogleAds Under Investigation

Written on
March 21st 2007
Author
Sarah Novotny

The office of Florida’s Attorney General has opened a civil investigation of AzoogleAds looking for “unfair and deceptive trade practices regarding online ringtone offers.” The Florida Attorney General has made no accusations. Under Florida law, AzoogleAds may have to pay up to $10,000 per violation. Subscribe to the free Adotas.com Newsletter ... more...

AzoogleAds Pushing Acceptable Use Policy for Mobile Publishers

Written on
September 19th 2006
Author
Sarah Novotny

Performance-based marketing company AzoogleAds has adopted a new publisher protection policy for mobile marketing. The mobile Acceptable Use Policy is based on CITA and MMA standards, with additional guidelines set by mobile carriers like Cingular, Verizon, Sprint, and T-Mobile. The policy contains 21 mandates including double opt-in and full-disclosure to ... more...

Will CPA Stamp Out CPM? Industry Pros Argue Why Per Action Makes a Better Impression

Written on
August 28th 2006
Author
Kiran Aditham

It all began with a healthy debate on IM regarding one of the online ad industry’s most consistent quandaries. Only this time around, the dialogue was punctuated with the statement, “CPA will dominate metrics in 2010, brand advertising will die out.” Was this a new twist to the tale, or ... more...

Azoogle Continues Adware Crackdown

Written on
April 11th 2006
Author
Sarah Novotny

Performance marketing company AzoogleAds today announced the adoption of a new Acceptable Use Policy for downloadable software, namely adware. This new set of standards, which the company believes are the strictest in the performance-based market, represents the latest stage in AzoogleAds’ ongoing effort to ensure the quality of its traffic. ... more...