auction-based-ad-exchange
A Star Is Born: Traffiq Launches
TRAFFIQ, Inc. announced the launch of TRAFFIQ—The Internet Traffic exchange. The exchange is described as a transparent auction-based bidding environment for media buyers and web publishers. This patented transaction model allows publishers to increase the amounts of sold inventory - at fair market value, also allowing publishers to segment, bundle and [...] more...
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Spotlight
Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...
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