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Unruly Assesses the First 100 Days of Vine

Written on
May 9th 2013
Author
AdotasWire

NEW YORK & LONDON, May 9, 2013 (ADOTAS) – Five Vine videos are shared on Twitter every second. That’s according to new research released today by video technology company Unruly into the sharing patterns surrounding Twitter’s popular new mobile video app, which this week celebrated its 100-day birthday. Using data collected from Unruly’s [...] more...

AFAIK: Rubicon Project, Rakuten MediaForge, Mixpo, ClickTake, Viralheat, FOMG

Written on
April 30th 2013
Author
Mike Daly

ADOTAS — The email carrier has been working extra hard on this very busy Tuesday news day. GOT AN OPINION? PLEASE COMMENT AT THE BOTTOM OF THIS PAGE! Rubicon Project has been ranked #1 by comScore in terms of U.S. Internet reach for the past 10 months, and its reach continues to [...] more...

Infographic: Who Won SXSWi’s Visual Revolution?

Written on
March 18th 2013
Author
Mike Daly

Now that SXSWi is in the books, want to know who won the visual revolution at this year’s festival? For example, how many photos were shared? Did attendees prefer Instagram or Twitter? Look no further. Chute, a Y-combinator company that works with some of the world’s leading brands and [...] more...

Retail Sites, Including Amazon, Dominate Paid Search Advertising on Google

Written on
March 13th 2013
Author
AdotasWire

A new study reveals that retail web sites are dominating paid search advertising on Google.com, with amazon.com taking the lead as both the most visible retail advertiser and also the retail brand most likely to be seen in organic search results. The findings come from a study by search and social analytics [...] more...

BII REPORT: Why Mobile Video Is Set To Explode

Written on
February 26th 2013
Author
Business Insider

In a recent report, BI Intelligence analyzes the impact of 4G LTE and device design improvements on mobile video growth, examines who watches mobile video and how they watch it, and details the mobile video monetization opportunity. Read More ... Subscribe to the free Adotas.com Newsletter addthis_url [...] more...

Backstage Pass to CES 2013: UltraViolet, Smart TVs and Connected Gadgets Are All the Rage

Written on
January 9th 2013
Author
Richard L. Tso

The moment we have all been waiting for has arrived: CES International has kicked off in Las Vegas for four days, beginning yesterday. The CES 2013 trade show is the world’s largest annual innovation event and offers presentations, exhibitions, events, and conferences for technology and gadget connoisseurs. We are providing our [...] more...

EXCLUSIVE: ChoiceStream’s December Audience Cost Calendar Highlights Holiday Shopping Audience Segments

Written on
December 20th 2012
Author
AdotasWire

BOSTON (December 17, 2012) — ChoiceStream, a leading innovator in targeted advertising solutions, today announced the next installment of its Audience Cost Calendar, a monthly aggregation of impressions traded on digital ad exchanges. This month looks at November data and highlights the top audience segments, including Finance-related segments, Holiday [...] more...

Spredfast to Provide Caterpillar with Social Engagement Across the Enterprise

Written on
December 19th 2012
Author
AdotasWire

AUSTIN, TX (December 18, 2012) – Spredfast, a leading social marketing software provider, today announced that Caterpillar Inc., the world’s leading manufacturer of construction and mining equipment, has chosen Spredfast’s social media management system for improved coordination and team collaboration across several internal departments and the extended Cat dealer network. To [...] more...

Ad Week 2012 Preview: Putting the ‘AWE’ in Awesome

Written on
September 28th 2012
Author
Richard L. Tso

It’s that time again where the world’s leading advertising industry giants are set to descend on Manhattan to talk shop, sip scotch and share insights about the latest trends in digital, print, mobile, social and entertainment. This year, technology will take center stage throughout the trade conferences, industry sessions and [...] more...

Bizo Introduces Two Powerful New Ways to Move B2B Prospects Through the Sales Funnel

Written on
September 19th 2012
Author
AdotasWire

SAN FRANCISCO (September 18, 2012) – At the Salesforce.com Dreamforce conference, business audience marketing company Bizo introduced two new solutions designed to help business marketers more efficiently move prospects through the sales and marketing funnel. More than 500 brands, and their agency partners, count on Bizo to more effectively [...] more...



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Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

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