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You Can’t Spell Marketing Without “IT”

Written on
May 29th 2008
Author
Gaston Legorburu

ADOTAS EXCLUSIVE - Unlike their predecessors, marketers today are faced with a growing array of options when it comes to putting together an effective marketing campaign. What should be the balance of offline and online activities? For online, what specific options should marketers be looking at? Perhaps it’s a new [...] more...

MySpace And Bebo Join The Good Fight

Written on
November 2nd 2007
Author
Editor

OpenSocial, the alliance to create a set of standards for software development being made for social networks gained two more allies on Thursday. MySpace and Bebo, two of the largest social networks globally have joined Google’s team to promote common practices for these applications. The pressure is on now for Facebook, [...] more...

Team “OpenSocial” To Take Facebook Down

Written on
October 31st 2007
Author
Editor

It is being reported that Facebook may not be allowed the clout they have been receiving recently after all. Tomorrow, Google will begin heading up an alliance of social networks that will begin opening up their sites to outside software developers. This group will introduce a common set of standards [...] more...