almondnet



Answers Served: Benedek Details Datonics Spinoff From AlmondNet

Written on
July 28th 2011
Author
Gavin Dunaway

ADOTAS – In an intriguing move for the data management sector, AlmondNet recently spun off its Data Division into standalone third-party data provider Datonics, with Data Division president Michael Benedek taking the helm as CEO. We caught up with Benedek to get the scoop behind the spinoff and hear what’s ... more...

Quick Hits: GetJar Bites Its Thumb at Apple

Written on
July 14th 2011
Author
Gavin Dunaway

ADOTAS – Last week, cross-platform, independent app depot GetJar, which recently integrated Facebook into version 3.0 of its mobile website and acquired app discovery service Infrinity, received a cease-and-desist order from Apple regarding the use of the term “app store.” GetJar’s response? “Hell no!” Check out its reasons for pooh-poohing Apple’s ... more...

ChoiceStream CRUNCHes Proprietary Intent Data for Audience Targeting Platform

Written on
June 28th 2011
Author
Gavin Dunaway

ADOTAS – ChoiceStream is betting on the insight gleaned from 10 years of amassing consumer data to market CRUNCH, a new custom audience targeting platform for brand display campaigns focused on the individual level. The end-to-end solution employs the ChoiceStream’s proprietary intent data to predict audience behavior, then recalibrates audience ... more...

AlmondNet Teams With National Ad Force

Written on
October 12th 2007
Author
Sarah Novotny

AlmondNet has announced that it has agreed to a strategic partnership with National Ad Force this week. AlmondNet specializes in behavioral targeting ads and National Ad Force is an interactive online ad sales company. National Ad Force will be able to offer advertisers the use of AlmondNet’s Post-Search behavioral targeting purchase-intent ... more...