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Neustar Acquires Aggregate Knowledge for Roughly $119 Million

Written on
October 31st 2013
Author
Mike Daly

ADOTAS – Neustar has announced the acquisition of Aggregate Knowledge (AK) for approximately $119 million in cash consideration. “Despite industry consolidation, the ad tech landscape remains fragmented, which forces brands, agencies and marketers to cobble together disparate tools and technologies just to achieve a base-level understanding of the effectiveness of their ... more...

Aggregate Knowledge Joins AWS Partner Network to Deliver Ad Tech Intelligence to Marketers and Data Analysts

Written on
October 25th 2013
Author
AdotasWire

SAN MATEO, CA, October 24, 2013 – Aggregate Knowledge (AK), a media intelligence company that brings an exact science to the art of media buying, today announced its membership in the Amazon Web Services (AWS) Partner Network (APN). AK’s Media Intelligence Platform is well-suited to be coupled with Amazon Redshift, a fast, fully managed ... more...

Acquisitions: Opera/Skyfire, Alphabird/VOLT Media, AK/Quantivo

Written on
February 15th 2013
Author
AdotasWire

Opera Software has acquired Silicon Valley-based Skyfire Labs, a leader in mobile video optimization and cloud solutions for mobility. Skyfire, headquartered in Mountain View, California, is known for its Rocket Optimizer™ software. This allows mobile operators to leverage cloud computing to optimize virtually any video and other multimedia on crowded ... more...

New Media Intelligence Platform from Aggregate Knowledge Comes with Guarantee

Written on
December 14th 2012
Author
Mike Daly

Last week, Aggregate Knowledge (AK) launched its next-generation Media Intelligence Platform (MIP), which the company touts as capable of “bringing an exact science to the art of media buying.” “Today’s data management platforms and traditional business intelligence tools are not enough for brands to maximize their dollars and pinpoint where to reach ... more...