african-american



Black Health TV Announces Programming Partnership With Kitara Media’s HealthGuru.com

Written on
March 3rd 2014
Author
Press Release

NEW ORLEANS,  March 3, 2014 (ADOTAS) – Black Health TV, (www.blackhealthtv.com) the leading online video destination website focused on the health issues of African-American consumers and physicians, today announced that it has signed an exclusive agreement with Healthguru.com, Kitara Media’s leading health site in video engagement. “Black Health TV couldn’t be ... more...

5 Tips For Multicultural Media Buying

Written on
August 16th 2013
Author
Yuriy Boykiv

ADOTAS — Today, the minority population accounts for 37 percent of the nation’s total population. That translates to an estimated spending power of more than $2 trillion — clout that has not failed to command the attention of marketers. The challenge is making your media dollars work for you in this diverse ... more...