affiliate-network



Rakuten LinkShare Ranked No. 1 Affiliate Network for Third Consecutive Year

Written on
January 13th 2014
Author
AdotasWire

NEW YORK, January 13, 2014 (ADOTAS) — Rakuten LinkShare today announced it has been ranked the performance marketing industry’s top affiliate network for the third consecutive year. The ranking, based on a survey of more than 20,000 online advertisers, publishers and agencies in the affiliate marketing industry, was conducted by ... more...

Google Affiliate Network Retiring: Not That Big a Deal

Written on
April 26th 2013
Author
Kyle Gale

ADOTAS — The recent news of Google Affiliate Network’s retirement comes as little surprise for many in the performance marketing space. GAN wasn’t a Google ad brainchild like AdWords — it was just a small part of the $3.1B DoubleClick acquisition — and more recent Google-developed performance products (Product Listing ... more...

AFAIK: SDL, EachScape, GinzaMetrics, LSN Mobile

Written on
April 23rd 2013
Author
Mike Daly

ADOTAS – Here’s what’s moved across our newswire this morning: SDL has today announced the appointment of Grant Johnson (pictured)as Chief Marketing Officer of SDL. Grant joins SDL from Pegasystems where he served as CMO for 3.5 years.  Pegasystems is a $460 million market leader in Business Process Management (BPM) and a leading provider of ... more...

Don’t Panic: Google Closing Its Affiliate Network Opens New Doors for Performance Marketers

Written on
April 22nd 2013
Author
Malcolm Cowley

ADOTAS — It began as an announcement on the Google Affiliate Network (GAN) blog and sent ripples through the performance-marketing world. Google said it plans to shut down its affiliate network to “focus on other products that are driving great results for clients.” Prominent industry thought leaders began to weigh ... more...

MediaWhiz Expands Affiliate Network to Include International Campaigns

Written on
April 19th 2013
Author
AdotasWire

NEW YORK, April 18, 2013 (ADOTAS) — Performance marketing agency MediaWhiz today announced the expansion of its affiliate network, MonetizeIt, as part of its cross-publishing capabilities with parent company Matomy Media Group. MediaWhiz now offers a broader selection of domestic and international affiliate marketing campaigns, including game and mobile app downloads, as well as ... more...

Making the Transition from Google Affiliate Network

Written on
April 19th 2013
Author
Dinesh Boaz

ADOTAS — For clients who have been relying on Google’s affiliate network (GAN), it is somewhat of a shock that Google has announced the closure of this program.  As an agency, Direct Agents has been working with GAN for over 3 years, and it has been an excellent platform to ... more...

Google to Shut Down Affiliate Network

Written on
April 17th 2013
Author
Mike Daly

ADOTAS — Google is shuttering its affiliate network, implying in a blog post that it was not delivering the desired results for its clients. “Our goal with Google Affiliate Network has been to help advertisers and publishers improve their performance across the affiliate ecosystem,” read the blog post by J.J. ... more...

AFAIK: Covario, Mail Online, Mixpo, Rakuten LinkShare, Reply.com, Bazaarvoice, Zoosk, Camp + King

Written on
January 15th 2013
Author
Mike Daly

Here’s what’s been buzzin’ ’round my cyber-hive today: Covario has issued its Global Paid Search Spend Analysis for Q4 and 2012 as a whole, along with some recommended budgeting by region for 2013. It shows that  search spending among the company’s high tech, CE and retail clients was up 18 percent ... more...

What Does the Ideal Publisher Look Like?

Written on
May 21st 2012
Author
Owen Hewitson

ADOTAS – The breadth and variety of growing publishers, and the different methods of promotion they use, proves it’s difficult to identify what attributes an ideal publisher has. It is however, possible to highlight a number of qualities that the best publishers share and what advertisers can look for in ... more...

COPEAC Is OfferVault’s Performance Marketing Champion

Written on
November 22nd 2010
Author
Gavin Dunaway

ADOTAS – It was a tight race, but in the end only the strong persevered, and it’s those performance marketers that Inside the OfferVault — offer search engine OfferVault‘s official publication that is edited by Adotas founder and former publisher Pace Lattin — crowned best of the best. On top of ... more...