Adotas

Where media buyers start online





advertising-revenue



MGM To Post Films, Shows on YouTube

Written on
November 10th 2008
Author
Kathleen

ADOTAS – The ad-revenue challenged YouTube is trying once again to get some green with its new deal with Metro-Goldwyn-Mayers. The Brobdingnagian, but equally revenue-challenged studio has given the video-sharing site permission to post full-length TV shows and movies from its archives. The partnership is being kicked off with old episodes [...] more...

New IAC’s Ad Revenue Up Thanks to Google

Written on
May 1st 2008
Author
Kathleen

ADOTAS – While IAC/InterActiveCorp.’s net income was down by 13% to $52.8 million in the first quarter, the “New IAC” as it would be called after its spinoff, was up 22% to $392 million. Media and advertising revenue drove the spike: at the New IAC, ad/media revenue grew by 28% to [...] more...



Spotlight

Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...

Latest News

Get the adotas widget

News Archive


Adotas Partnership