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Streaming: A Paradigm Shift
Q: It was recently reported that Netflix subscriptions have surpassed cable subscriptions. What does this mean for advertisers? How ... more...
Latest News
- Aprimo Launches SaaS Version of Digital Asset Management Solution August 22nd 2017 The cloud delivers the industry’s most comprehensive enterprise-grade solution to ...more »
- Google, Facebook & The Domination of Digital Advertising August 22nd 2017 There was no more obvious takeaway from recent second quarter ...more »
- postPerspective Names Winners of Impact Awards from SIGGRAPH 2017 August 21st 2017 Faceware Technologies, Maxon and Nvidia Honored for New Technologies. postPerspective, a ...more »
- ARF Names Donato Chief Research Officer August 18th 2017 Nielsen CRO to guide ARF’s research-based insights efforts. The Advertising Research ...more »
- 4C Surpasses $1 Billion in Annualized Media Spend & Introduces Pacing Dashboard August 18th 2017 4C Insights (4C), a data science and media technology company, ...more »
- Focus on the Human Element to Fix Ad Fraud August 17th 2017 Recent headlines have forced advertisers and agencies to give ad ...more »
- plista and Jivox Partner to Launch an AI Powered Native Dynamic Creative Solution; A+E Network Unveils New Brand Campaign: Brave Storytellers August 16th 2017 plista, Xaxis’ data-driven native advertising platform, and Jivox, a personalized ...more »
Features
- Google, Facebook & The Domination of Digital Advertising August 22nd 2017
- Focus on the Human Element to Fix Ad Fraud August 17th 2017
- Betting for Better Mobile Ad Performance August 15th 2017
- The 6 Major Cyber Security Risks to Cloud Computing August 10th 2017
- How AI Will Make Brands’ Content Safer August 8th 2017
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What will be the most important vertical in online advertising in 2016?
- Mobile (53%, 284 Votes)
- Programmatic (26%, 137 Votes)
- Video (21%, 112 Votes)
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