adobe



Visual IQ Completes Integration With Adobe Marketing Cloud

Written on
March 24th 2014
Author
AdotasWire

Needham, Mass. – March 24, 2014 (ADOTAS) – Visual IQ, the leading cross channel marketing attribution software provider, today announced it has bolstered its existing integrations with Adobe® Marketing Cloud. Driven largely by joint customer demand, Visual IQ has integrated its IQ Intelligence Suite, a comprehensive set of marketing solutions that ... more...

Adobe Integrates Digital Publishing Suite and Experience Manager

Written on
February 27th 2014
Author
AdotasWire

SAN JOSE, Calif., February 27, 2014 (ADOTAS) — Adobe (Nasdaq:ADBE) today announced the integration of its digital publishing platform, Adobe® Digital Publishing Suite (DPS), and Web experience management solution, Adobe Experience Manager, part of Adobe Marketing Cloud. This new integration, in combination with Adobe Analytics, enables publishers and brands to create, deliver and ... more...

Online Trust Alliance Finds Data Breaches Spiked to Record Level in 2013

Written on
January 22nd 2014
Author
AdotasWire

SEATTLE, January 22, 2014 (ADOTAS) – The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust, user empowerment and innovation, today recommended a series of best practices to help prevent online data breaches and other exploits, in collaboration with high-profile brands including American Greetings Interactive, AVG, Microsoft, Publishers Clearing ... more...

Adobe Wins Emmy® Award for Video Recommendations System

Written on
January 9th 2014
Author
Mike Daly

SAN JOSE, Calif., January 9, 2013 (ADOTAS) — Adobe (Nasdaq:ADBE) today announced the National Academy of Television Arts and Sciences will recognize the company with a 2013 Technology and Engineering Emmy® Award for the role of its technology in Personalized Recommendations for Video Discovery. Adobe is receiving the award for ... more...

Forbes Report: Use of Corporate Internal and External Apps is On the Rise

Written on
January 8th 2014
Author
Adotas

ADOTAS – Today, Forbes Insights released a report about apps in corporate environments that examines how marketers are integrating them as a core component of the marketing mix to connect with customers, partners and employees. The report surveyed top-level execs in large organizations and found: A majority of enterprises with customer-facing apps, ... more...

LiveRail: 2014 Predictions from CEO/Co-Founder Mark Trefgarne

Written on
January 7th 2014
Author
Adotas

ADOTAS – Mark Trefgarne (pictured), CEO/Co-Founder of LiveRail, the leading video monetization platform for publishers, offers the following predictions for 2014. 1. “One of the major MSOs will announce an IPTV service in 2014.” Consumers are growing more accustomed to consuming entertainment on devices other than through their regular cable operator, i.e. tablets, smartphones, ... more...

Adblock Plus: 2014 Forecast for Online Advertising

Written on
January 6th 2014
Author
Mike Daly

ADOTAS – Adblock Plus, a leading browser extension for blocking annoying online advertisements,  is predicting three things for the new year: 1. We’re Not Gonna Take It!: There is already a massive consumer backlash to online advertising seen by the increase in adblocker downloads year after year. 2014 will be the year ... more...

Infographic: Adobe By The Numbers

Written on
December 12th 2013
Author
Adotas

ADOTAS – Adobe just announced results for its fiscal year that ended on Nov. 29.  But, as the company note in a blog post today,  those numbers are only a part of the story: 2013 will be remembered as a year when Adobe transformed its business model, built a stronger customer community, released ... more...

Adobe: Digital Magazine Circulation, Engagement are On the Rise

Written on
December 10th 2013
Author
Adotas

ADOTAS — Today, Adobe released data showing significant circulation growth and reader engagement in digital magazines — an indication of how the media publishing model is continuing to evolve and offer opportunities for digital marketers and advertisers. Adobe’s Digital Publishing Suite (DPS), which powers more than three quarters of all digital ... more...

Industry Veteran Simon Hayhurst Joins Rocket Fuel as SVP of Product and Business Development

Written on
December 9th 2013
Author
AdotasWire

REDWOOD CITY, Calif., December 9, 2013 (ADOTAS) — Rocket Fuel Inc., (NASDAQ: FUEL), a leading provider of artificial intelligence (AI) advertising solutions for digital marketers, today announced that Simon Hayhurst (pictured) has joined the company as Senior Vice President of Product & Business Development. With over 20 years of experience in ... more...