adobe
Quick hits: Not everybody is singing ‘recovery’
ADOTAS – Maybe Google has recovered from the great ad recession and is a-hiring and acquiring, but other media and web companies don’t seem to be in the same jolly spirits. According to the Wall Street Journal, Time Warner will suffer up to $200 million in charges from its planned [...] more...
Adobe Revolutionizes Search-Engine Technology
ADOTAS – Search technology has entered the big leagues: Adobe is working with Google and Yahoo to make Flash files searchable online. (Previously, any Web site or app that displayed itself as a Flash file was invisible online because search engines couldn’t detect the file’s content). Adobe’s fancy new technology enables [...] more...
Slideshow of March Adness
ADOTAS — EyeWonder – along with co-sponsors Adobe and Akamai – hosted over 700 client guests at three concurrent events for the start of the NCAA college basketball tournament on March 20. Revelers in Chicago, Los Angeles and New York (overlooking Times Square from the second floor of the ESPN [...] more...
Adobe AIR Removes The Need For Browsers
ADOTAS – Adobe Systems Inc. has taken the browser out of online site surfing with a new application called AIR. Adobe says that the service will allow any company with a site to have a placement on a user’s desktop according to the AP. Site such as EBay, AOL, Nickelodeon [...] more...
AdWonder 9.0 Is Born!
Yesterday, EyeWonder, Inc. announced the launch of it AdWonder 9.0 Flash Component. This is the latest version of its rich media advertising authoring tool. This launch qualifies EyeWonder as the first Adobe solutions partner to assist the advertising community using Adobe Flash CS3 Professional and Flash Media server solutions. EyeWonder CEO [...] more...
Adobe Cuts Print Spending, Turns Focus to Online Ads
Creative software developer Adobe Systems, makers of popular tools like Photoshop and Flash, will be cutting its spending on print advertising to spend more on online advertising, says Marketing Week. According to the publication, Adobe has seen a lot of success with print advertising, but has decided to pay more attention [...] more...
Viacom, Adobe Form Web and Mobile Alliance
Viacom and Adobe Systems have reached an agreement in which the Adobe Engagement Platform will develop and deliver Viacom’s exclusive branded content. Adobe will provide rich media authoring tools and interactive online video solutions, allowing Viacom to deliver content from its TV, motion picture, and digital properties to online and [...] more...
Adobe Lands Software Distribution Deal with Google
Adobe Systems Inc. announced Wednesday that Google has agreed to pay the multimedia software maker a “significant” amount to distribute the Web search leader’s software, Reuters reports. Adobe revealed that it has already begun distributing Google search software to new users of Adobe’s Shockwave multimedia playback software, which offers interactive programming [...] more...
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Latest News
- Hulu’s Bringing Its “A” Game But… March 19th 2010 ADOTAS – Hulu’s sales team is actively subverting the ad [...] more »
- Yelp! A class-action suit? March 19th 2010 ADOTAS – One of three civil suits against Yelp filed [...] more »
- Viacom Accuses Google; Testing Digital Millennium Copyright Act March 19th 2010 Viacom has accused Google of turning a blind eye to [...] more »
- Google to Leave China April 10th? March 19th 2010 ADOTAS – According to the China Business News, Google Inc [...] more »
- [x+1] Creates The Smartest Tagging System Around March 18th 2010 ADOTAS – Today, if you happen to be at the [...] more »
- IAB’s Video Standards Tackled By ADTECH March 18th 2010 ADOTAS – ADTECH, a part of AOL Advertising and an [...] more »
- Google Search and Mobile and….TV? Oh My! March 18th 2010 ADOTAS – Google wants to dominate your screens…. Not just [...] more »
Features
- Growing Pains March 19th 2010
- For Better or For Worse? March 18th 2010
- Yahoo! Wants to Get More Personal March 17th 2010
- Creative Considerations for the iPad March 16th 2010
- Amazon Leaves Colorado Affiliates Out in the Cold March 12th 2010
Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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