adbidcentral



Media Futures Are So Bright, AdBidCentral’s Gotta Wear Shades

Written on
August 20th 2010
Author
Gavin Dunaway

ADOTAS – To assist media buyers in building longer-term strategies for both branding and direct-response campaigns, AdBidCentral developed the “Futures” category of inventory for reaching top-of-the-funnel consumers that will eventually transform into costumers. In development for four years, AdBidCentral has just launched its media futures platform, allowing media buyers to glean ... more...

AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly

Written on
February 4th 2010
Author
Sarah Novotny

*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal and professional life in the middle and end of 2006.  Having been both recently divorced from my ex-wife and laid off from my position during the acquisition of Siebel Systems ... more...

AdBidCentral Plays With Dictionary.com

Written on
October 24th 2007
Author
Sarah Novotny

AdBidCentral, a company focused on futures marketplace for premium guaranteed display advertising announced today that Dictionary.com has listed on the company’s futures platform under Ticker: “DICTN”. The patent-pending futures marketplace platform makes forecast buying and selling of premium display digital media easy. AdBidCentral powers these sales. Dennis Kariger, director of sales ... more...

AdBidCentral Launches Into Futures Market

Written on
October 10th 2007
Author
Sarah Novotny

This week, AdBidCentral launched the first version of its platform. The company is creating futures marketplace for premium guaranteed display advertising. The platform powers sales of futures-oriented premium display advertising on top comScore-rated publisher sites. This platform will make forecast buying and selling of premium display digital media efficient and intuitive. ... more...