ad-impressions

Larissa’s Picks to Click: Advertisers Don’t Know You, Bots Boost Impressions, Makeup Ads Pulled

Written on: March 20th 2013
Author: Larissa Lohman

ADOTAS EDITOR’S NOTE: Adotas Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link. OMG, IT’S FREE RITA’S AND ICED COFFEE DAY! Happy spring everyone! How well do online advertisers know you? According to [...] more...

Apple Launches New iPad, Study Shows iPad Crushed Rivals in Ad Impressions in 2011

Written on: March 7th 2012
Author: Brian LaRue

ADOTAS – Apple unveiled its new iPad today — which, as you may have already heard, is just called iPad, even though it would’ve been slotted to be the iPad 3 had Apple stuck with sequential renaming. As reported all over the web, it’s a 4G device, it has a [...] more...

Burst Goes Green on Earth Day

Written on: April 22nd 2008
Author: Kathleen

ADOTAS – Burst Media, an advertising services company for online publishers, announced the launch of the Burst Green Network, an interactive advertising network for businesses that want to reach eco-savvy consumers – from “committed greens” to “green-curious” customers. A recent survey conducted by Burst concluded that four out of five online [...] more...

Burst Media Busts Out Ad Network for “Deciders”

Written on: March 18th 2008
Author: Sarah Novotny

ADOTAS – Interactive advertising gurus Burst Media today launched Burst Life Stages Network, a vertical ad network targeted toward consumers who are in the midst of “important decision-making events in their lives,” the company said. The network will be comprised of Burst Baby Boomers and Burst Family Builders Networks, with the [...] more...

Spotlight

An Interview with Jasper Mullarney, VP of Direct Response Advertising, AdknowledgeADOTAS — Industry Veteran Jasper Mullarney is Vice President of Direct Response for Adknowledge, the fourth-largest digital marketplace behind only [...] more...

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Features

Six Mistakes You’re Making with Landing Pages May 22nd 2013
Does Mobile Display Even Work? How Geo-Location and Cross-Platform Ads Will Change the Game May 22nd 2013
Brands & the Next Internet Wave: What You Need To Know May 21st 2013
Blogshare: Why Tumblr Will Make Yahoo Billions May 21st 2013
Preview: What’s Happening at Internet Week New York 2013 May 20th 2013

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