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Accoona to Launch Pay-Per-Lead Ad System

Written on
July 20th 2006
Author
Sarah Novotny

Later today, search technology developer Accoona will reveal its new pay-per-lead ad platform. The new system, called Exchange Place, is designed to be the world’s first cross-media, per-action ad bidding system. Exchange Place matches up ad buyers with ad sellers in real time through phone and online communications. Advertisers can [...] more...



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