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The Adotas Video section focuses on the news and happenings of the online video advertising marketplace, from pre-roll and in-stream to branded content and innovative formats. Adotas is proud to provide complete coverage of the online video advertising marketplace so you can remain informed and competitive.

ADOTAS -- We recently sat down for a video chat with Brian Dutt, Director, Advisory Services at FreeWheel, about trends in the digital video ad industry. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions provide its customers with the technology and services...
ADOTAS –Google Glass goes on a trip to India, Chile's World Cup Squad uses scare tactics and the European Elections get their social video moment. Yep, it's just another week in AdLand. But which ads have been setting the web alight over the last seven days? Here are our five...
ADOTAS -- Yesterday, Kitara Media CEO Bob Regular took to the NASDAQ floor to talk with Chitra Nawbatt of Business News Network (BNN) of Canada about the changing dynamic of advertising and the exciting growth of the digital ad space, especially in mobile and video. Kitara Media is a leading...
ADOTAS -- Adotas correspondent Mari White recently chatted with Matt Keiser (pictured), CEO of email advertising company LiveIntent, about ad-tech industry trends. In this segment, Matt explains how the hash of an email address can be used to establish a user's cross-channel identity.
ADOTAS – Google recently introduced an important new rule prohibiting deceptive promotion of apps on Google Play. It’s great that Google is clamping down on spammy advertising. However, the new regulation doesn’t really address a core, underlying cause for the practice: broken app discovery. With more than two thirds...
ADOTAS -- Adotas correspondent Mari White recently chatted with Matt Keiser (pictured), CEO of email advertising company LiveIntent, about ad-tech industry trends. In this segment, Matt discusses how recent changes Google has made to Gmail and how they have been beneficial to companies like his.
ADOTAS -- As we reported earlier this week, Facebook revealed its plans for a mobile ad network at its “F8″ developer conference in San Francisco today. To kick off the conference, founder/CEO Mark Zuckerberg and company announced more than a dozen new developer products, including: Audience Network: Developers now have a new way...
SEOUL and SAN FRANCISCO, April 28, 2014 (ADOTAS) – Shakr Media, the company reimagining everything to video, is ready to rev up local auto dealer advertisements. The company today announced that it added nearly a dozen video advertising styles for auto dealers to its drag-and-drop simple video creation solution. "Auto...
ADOTAS – Ad dollars are flowing downstream from television to online digital video and brands are clearly embracing the trend. Forrester reported that video ad spend surpassed $3.6 billion in the U.S. alone last year, with 68% of online adults across the country having watched some form of online...
ADOTAS -- Video correspondent Mari White recently interviewed eXelate CEO Mark Zagorski on digital ad topics ranging from programmatic, mobile and video to the value of strong creative -- all through a Big Data lens. Zagorski has been at the forefront of digital...