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The Adotas Video section focuses on the news and happenings of the online video advertising marketplace, from pre-roll and in-stream to branded content and innovative formats. Adotas is proud to provide complete coverage of the online video advertising marketplace so you can remain informed and competitive.

Video: What Does The Data Say?

ADOTAS -- It's somewhat heartening to know that ours is not the only office that's been infected by the highly contagious virus that is "The Fox (What Does the Fox Say?)" Indeed, the folks over at BlueKai have taken their obsession with 2013's most tenacious brain/ear/eye worm to a...
ADOTAS – Diet Coke becomes a magical confidence-booster, futuristic robot horses sell Acura cars and zombies go underground. Yes, it's just another week in Adland. But which new ads have been setting the Viral Video Chart alight over the last seven days? Which ads have been the talk of the...
ADOTAS -- Peter Klein, SVP of Media Services for MediaWhiz, answers questions about the state of affiliate marketing at the company's New York office on March 1, 2013. About MediaWhiz MediaWhiz is an integrated digital media and performance marketing agency that helps brands engage, acquire...
ADOTAS – In this week's round-up we see a late contender for the coveted title of the most-shared Christmas ad, cats making surprisingly good music videos and Edward Norton winning a ferret playing Connect 4. Only in AdLand. Enjoy! 5. Poopy Cat Just how do you...
ADOTAS – Professor Stephen Hawking gives tips on how England can win the World Cup, Opel hypnotizes car drivers and Shakira is music to the ears of advertisers. Yep, it's just another week in AdLand. So which ads have been setting the web alight over the last seven days? Here...
ADOTAS -- As part of Visible Measures' series on "Innovators in Video," Mike Sheehan (pictured), chairman of Hill Holliday, discusses the core of storytelling and what it means to be a storyteller in today's digital age. For more info visit visiblemeasures.com.
ADOTAS -- Jonathan Tatlow SVP, Connections Planning at DigitasLBi, took a few minutes to chat with us at ad:tech New York, just after he participated in a panel discussion called "Measuring Content Marketing Distribution and Performance." DigitasLBi is a global marketing and technology agency, blending strategic, creative, media and technical expertise...
Meredith Video Studios,producer the Emmy Award-nominated nationally syndicated daily women’s lifestyle television program The Better Show, announced today that it will be partnering with Women of the Vine, an alliance of leading women vintners worldwide, to create a series of special branded entertainment segments focused on enjoying and sharing...
ADOTAS -- We recently sat down for a video chat with Brian Dutt, Director, Advisory Services at FreeWheel, about trends in the digital video ad industry. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions provide its customers with the technology and services...
ADOTAS -- Cannes Lions is underway. The International Festival of Creativity kicked off in Cannes, France on Sunday, June 16, boasting a lineup featuring the likes of Sean Combs, Vivienne Westwood, Lou Reed, Sir Alan Parker, Annie Leibovitz, Jack Black, Jimmy Wales, Lee Clow, Rem Koolhaas and many more. Day...