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The Adotas Video section focuses on the news and happenings of the online video advertising marketplace, from pre-roll and in-stream to branded content and innovative formats. Adotas is proud to provide complete coverage of the online video advertising marketplace so you can remain informed and competitive.

ADOTAS -- We met up at ad:tech New York 2013 with Adam Weinroth, CMO of OneSpot, the breakthrough platform that marries content marketing with the power, data intelligence, and infrastructure of online advertising. OneSpot is one eight finalists in the ad:tech New York Startup Spotlight competition.
ADOTAS –Google Glass goes on a trip to India, Chile's World Cup Squad uses scare tactics and the European Elections get their social video moment. Yep, it's just another week in AdLand. But which ads have been setting the web alight over the last seven days? Here are our five...
ADOTAS -- We recently sat down for an interview with Michael Batalha (pictured), president of Emercury, an email marketing company that provides its clients with the ability to increase leads, build stronger relationships, and increase visibility and awareness, resulting in increased sales. Among the company's products is Admailr, a proprietary...
ADOTAS – In this week's round-up we see a late contender for the coveted title of the most-shared Christmas ad, cats making surprisingly good music videos and Edward Norton winning a ferret playing Connect 4. Only in AdLand. Enjoy! 5. Poopy Cat Just how do you...
ADOTAS – This week's video ad roundup is out of this world, taking viewers to the moon and beyond. Between the world fighting off an alien invasion, and the discovery that we may not be the only creature to have set foot on the moon, this week's selection takes viewers...

Video: What Does The Data Say?

ADOTAS -- It's somewhat heartening to know that ours is not the only office that's been infected by the highly contagious virus that is "The Fox (What Does the Fox Say?)" Indeed, the folks over at BlueKai have taken their obsession with 2013's most tenacious brain/ear/eye worm to a...
ADOTAS -- Yesterday, Kitara Media CEO Bob Regular took to the NASDAQ floor to talk with Chitra Nawbatt of Business News Network (BNN) of Canada about the changing dynamic of advertising and the exciting growth of the digital ad space, especially in mobile and video. Kitara Media is a leading...
adidas recently worked with iProspect to leverage mobile's power to reach on-the-go customers. They recognized that in order to build an effective mobile presence, they had to pivot their thinking to understand how mobile drives value beyond mobile commerce, particularly in-store sales on the homepage.
ADOTAS -- Karen Macumber (pictured), chief marketing officer for ShopAdvisor, stopped by our outpost at ad:tech New York 2013 to discuss her plans for building greater awareness for her brand at the conference. ShopAdvisor is designed to close the gap between media and retail by providing consumers with a consistent,...
ADOTAS -- To start off Day 2 of ad:tech New York 2013, we talked with Ben Williams, PR Director for Adblock Plus, about his company's activites at -- and insights about -- the conference. Adblock Plus is designed to block annoying ads on the web. It can block other things, like...