Exploring the benefits and potential problems associated with the adoption of ads.txt: Adotas believes that everyone must have access to a forum where they can explore and discuss what it means to businesses large and small.
WHAT IS ADS.TXT?
The mission of the ads.txt project is simple: Increase transparency in the programmatic advertising ecosystem. Ads.txt stands for Authorized Digital Sellers and the idea is to give publishers control over their inventory in the market, making it harder for bad actors to profit from selling counterfeit inventory...