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The Adotas Internet Advertising Spotlight Section focuses on the leading people and companies of the Internet advertising marketplace. Internet advertising spotlight is an in-depth interview to get behind the blah blah and learn what really makes people and companies tick. Adotas is proud to provide monthly spotlight coverage of Internet advertising people and companies so you can remain informed and competitive.

By, Allison O'Keefe Wright - EVP, Managing Director of Research & Strategy at Open Mind Strategy Marketing to the New Family Dynamic – Millennial Parents  Millennials are now raising children. Forty percent are parents or 33 million people. Brands need to understand the millennial parenting style and how it is shaping the next generation. Key themes of the new family...
ADOTAS EXCLUSIVE – Acceleration offers customized solutions for almost every aspect of the digital advertising world. Essentially, it aims to help its clients get the most from their online marketing technology investments. ADOTAS sat down with Acceleration’s CEO, Jacques van Niekerk, to find out more about how the company...
Adotas has decided to start interviewing and provide our readers with more investigative articles on leaders in the online ecommerce, advertising and marketing industry. We want you to get the real insight from leaders who have proven through their success what online marketing is all about. One of the...
Many organizations use their employee training software to track engagement and monitor performance. These analytics help companies develop more effective learning and development resources; however, there’s much more value that can be unlocked in the metrics. In the next four years, eLearning technology will grow at a remarkable rate, with...