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The Adotas Internet Advertising Spotlight Section focuses on the leading people and companies of the Internet advertising marketplace. Internet advertising spotlight is an in-depth interview to get behind the blah blah and learn what really makes people and companies tick. Adotas is proud to provide monthly spotlight coverage of Internet advertising people and companies so you can remain informed and competitive.

ADOTAS EXCLUSIVE -- Gamervision, an online community site, has been keeping gamers and like-minded people in touch since 2007. With an experienced team and a finger on the pulse of the market, Fred Bauer, Gamervision's co-founder, explains the company’s philosophy and the plans that will makes an imprint on...
As Director of Emerging Media, Ran Cohen joined Eyeblaster in efforts to support the expansion of the Advertising Campaign Management (ACM) suite to additional emerging digital platforms such as games, mobile and IPTV. Cohen will be the first to admit that his gaming experience was not extensive but...
In 1999, Andrew Wetzler and Dennis Pushkin founded MoreVisibility. Wetzler and Pushkin saw the emergence of the internet and search engines and felt that it created a unique opportunity. Their early email marketing tests to promote their services further validated the budding interest with Search and that was the...
ADOTAS -- With the continuous evolution of the online advertorial from the fake blog to fake news site and fake celebrity magazine, these fakevertising sites show no signs of slowing down. The bad news for many companies in our space, especially those that have gotten used to record month after...
ADOTAS EXCLUSIVE -- Zango is an online media company which has provided users with ad-supported premium content since 1999. The company made headlines today with the announcement that 68 jobs will be lost due to downsizing and a redirection of the company. The company put out a statement explaining...
The name Pointroll is as synonymous with rich media as a bottle of Jack Daniel's is with Motley Crue. In just five years' time, the company has helped spearhead innovation and improved performance within banner ad units through its growing, peculiarly-titled product offering including Fat Boy, Towel Boy and...
[Brad Brinegar, CEO, McKinney-Silver] Think a degree in business is the fastest way to the top of the corporate ladder in the ad world? Think again.