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The Adotas Internet Advertising Spotlight Section focuses on the leading people and companies of the Internet advertising marketplace. Internet advertising spotlight is an in-depth interview to get behind the blah blah and learn what really makes people and companies tick. Adotas is proud to provide monthly spotlight coverage of Internet advertising people and companies so you can remain informed and competitive.

ADOTAS talks to renowned advertising workhorse Carisa Bianchi, President of TBWA/Chiat/Day-Los Angeles. Carisa enlightens us on her extensive, hallowed background, including her work on the legendary "Energizer Bunny" campaign. For someone with the kind of clout that TBWAChiatDay-Los Angeles President Carisa Bianchi has, it's refreshing to hear that even she...
It's quite a feat to be considered a maverick in an industry without a rulebook. Yet in just five years, Philip Kaplan has truly earned the appellation, most notably by having founded F***edCompany.com: a hugely successful website that tracked dotcom failures at a time when the online industry was...
Like Linus with his blanket or Homer Simpson with a Duff, Laurel Touby has made the feather boa a symbolic accoutrement all her own. In fact, the grand dame of MediaBistro.com—now the ubiquitous site for the media cognoscenti, which pulls in just under $5 million in revenue annually and...
Ever wondered what happens to PhD dropouts? Take a look at Martin Nisenholtz. Back in 1979, a full two decades before he would be appointed chief of New York Times Digital, Nisenholtz found himself nearing the tail-end of a PhD in Communications at the University of Pennsylvania. But as...
Typically, when executives say they come to advertising with a "well-rounded" personal history, it more than likely means they've spent time working in another field...at least once. That's certainly true for Kate Everett-Thorp, who started her career on Capitol Hill and is now president of interactive advertising for the renowned...
[Brad Brinegar, CEO, McKinney-Silver] Think a degree in business is the fastest way to the top of the corporate ladder in the ad world? Think again.
It takes some impudence to call yourself "the premier" of anything, but for a company like IGA Partners —whose tagline reads "the world's premier in-game advertising agency" — such braggadocio may be justified.In just three short years, the company has evolved into a multimillion dollar, worldwide operation by...
Chris Young is such a busy man these days even his bathroom breaks have to be penciled in. So you can't really knock the co-founder/CEO of Klipmart for recently deciding it was high time to hire some help. "I never knew it was possible to be this booked,"...
Don't mistake Bonita Coleman Stewart's confidence for cockiness—even when she utters something like, "I think marketers have caught up to where I always was." Statements like those are just not egocentric when you have ample proof to back them up. And looking at the list of accomplishments that this...
Craig Newmark doesn't exist. Or at least that's what he'd like us to believe. As founder of Craigslist, arguably the biggest online classified site in the world, Newmark has been content to hide behind a giant, Wizard of Oz-like veil over the years, fueling the internet legend that there is...