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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

Consumer-generated product reviews site ExpoTV.com today premieres its first-ever Holiday Shopping Guide, which was created in conjunction with ExpoTV.com members and ExpoTV producers. With the 2006 Guide, viewers are presented with a selection of holiday gift videos submitted by members of the ExpoTV.com community and includes original content including...
Even if the game is a blowout and the much hyped Burger King, Pepsi, and GoDaddy.com spots are disappointments, stay tuned to Super Bowl XL during the fourth quarter. During this time, Anheuser-Busch will announce its new direct-to-user online channel, expected to be dubbed "Bud TV." The King of...
SCOTTSDALE, AZ, December 11, 2013 (ADOTAS) -- Integrate, the first closed-loop marketing software and media services provider, announced today that it has secured $12.5 million in credit facilities from Silicon Valley Bank. This new financing brings the company’s total raised-funds amount to $35 million since the company was founded...
ADOTAS - Last night's pilot taping of SeeSaw Networks' and Gotham Comedy Club's short-form video series featured famous funnies like Wali Collins, Gary Gulman, Jessica Kirson and Jimmy Failla. As SeeSaw Networks CEO Peter Bowen explained, parts of the show will be re-edited and short snip-its of content will be picked...
MIDDLETOWN, Del., May 8, 2014 (ADOTAS) -- On May 6, Google announced that it had acquired Adometry, the Texas-based ad firm specializing in online distribution. This change should not negatively impact the experience of eZanga customers on the ad platform. It’s expected that the two companies working together will improve...
REUTERS -- The Associated Press unveiled rate cuts on Monday to help member newspapers reeling from declining advertising revenue and said that it would sue websites that used its members' articles without permission. The changes the AP announced at its annual meeting in San Diego include a new $35 million...
Thanks to Erik Johnson, head of Atlas by Facebook for his interesting blog post, reprinted here. Remember when “personal computing” simply meant owning a laptop or desktop? For more than a decade, PC users committed to one or the other without ever expecting the two worlds to overlap. That changed...
San Francisco, CA (September 17, 2012) – Moovweb, the world's first agile Web mobile platform, today announced that Bluestem Brands, a multi-brand, multi-channel retailer of a broad selection of name brand and private label general merchandise, has experienced dramatic improvements in their mobile channels for their Fingerhut and Gettington.com...
ADOTAS -- The Rubicon Project, AOL, Balihoo and 6Connex all had annoucements recently. Balihoo, a local marketing technology firm, has secured $7 million in new funding. Led by OpenView Venture Partners, this investment will enable Balihoo to expand sales and marketing efforts as it continues to build its impressive roster...
ADOTAS -- Seven shareholders have hit Yahoo, Inc., with lawsuits claiming the software giant blundered in its handling of Microsoft’s unsolicited $44.6 billion takeover bid, according to published reports. Five of the seven suits accuse Yahoo’s board of breaching its duty by rebuffing Microsoft without trying to negotiate a better...