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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

CHICAGO, April 22, 2014 (ADOTAS) -- TransUnion and Rocket Fuel, a leading provider of artificial intelligence (AI) advertising solutions for digital marketers, today announced a partnership to boost return on investment (ROI) for financial institutions' advertising initiatives. This partnership will enable financial services companies to improve advertising success and...
ADOTAS -- This might be the beginning of the online video space shakeout that some, such as Will Richmond, says will likely happen this year. Veoh is undergoing major restructuring that includes layoffs and a change to its product strategy. VentureBeat first broke the story. Founder Dimitry Shapiro is taking over, replacing...
Apple today announced financial results for its fiscal 2014 fourth quarter ended September 27, 2014. The Company posted quarterly revenue of $42.1 billion and quarterly net profit of $8.5 billion, or $1.42 per diluted share. These results compare to revenue of $37.5 billion and net profit of $7.5 billion,...
ADOTAS -- The syndicated advertising management and online media publishing provider, Thomas Kinkade Network, announced yesterday that it is partnering with Mainstreet Media to launch and market a series of online broadcast channels and extend Mainstreet’s traditional newspaper brands. Mainstreet Media owns a number of regional papers in California including...
ADOTAS -- Spending forecasters are getting less bullish by the second and interactive advertising hasn’t escaped the cycle of bad news. eMarketer revised its happy-go-lucky October online ad forecast to reflect the more somber economic times we're grinning and bearing. Last fall, eMarketer said U.S. advertisers would spend about $27.5...
Kantar Media's collaboration with BISCIENCE, a global competitive analytics firm, creates insights into cross-channel digital coverage, including display, online video, mobile and programmatic intelligence. Kantar Media, a strategic advertising intelligence firm, announced its investment in BIScience, provider of AdClarity, a digital media intelligence platform specializing in cross-channel and global...
New York, NYC (June 30, 2014) - Adform, (www.adform.com), the premier ad tech partner for U.S. and European media agencies, trading desks, advertisers and publishers, today announced the launch of a data management platform (DMP) designed to enable publishers to monetize their audience data, and agencies and advertisers to...
Using a virtual showroom in Second Life, Sears is planning to increase its sales of home goods and connections with customers. The official unveiling comes today, January 8th, 2007 at the Consumer Electronics Show in Las Vegas. The "Sears Virtual Home" will appear on the Second Life website which...
Nokia has announced its financial targets for the next two years and the company has revealed that its main focus is to gain market share in mobile technology. However, share declined 3.5% in morning trading according to a report in The Wall Street Journal as the company was down...
ADOTAS - On September 15, 2011, the Federal Trade Commission released proposed revisions to the Children’s Online Privacy Protection Act (COPPA), which regulates the collection of personal information online from children under the age of thirteen. This proposed rule arises from an “FTC COPPA Rule Review” through which the FTC solicited comments about...