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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

ADOTAS - If Facebook is the new king of the Internet, should we call its preferred developers "Knights of Social Media"? A mighty 14 developers -- including Buddy Media, ArchRival and Vitrue -- have been selected as the initial members of the Preferred Developer Consultant directory, which is like the...
ADOTAS - LivingSocial has come up with one of the craziest deals you will see online, possibly ever. Maybe that’s an overstatement but the company has partnered with Amazon.com to basically give away free money to its customers. For $10, you can get a $20 Amazon.com gift card…. ...
ADOTAS - Search engine and SEM firm eZanga introduced version 5.0 of its prorpietary fraud filtration system Traffic Advisors, which can determine in real-time whether a clicker is a human being or a cheatin' machine. In addition to a redesigned reporting tool, the upgrade allows publishers to backfill requests...
ADOTAS - Everyone's always talking about Apple's App Store or the Google Android Market, but Nokia users are people too -- consumers even! They have needs, especially for apps, and Greystripe is satisfying their yearning by migrating 1,200 Gamejump.com Java titles into the Nokia Ovi App Store. Launched last May,...
ADOTAS -- Mobile advertisers, Steve Jobs thinks your work is shit. Recognizing that developers need to monetize their apps (particularly the freebies) with ads, Jobs told the crowd gathered at Apple's iPhone 4.0 developer preview that the quality currently available mobile advertising "sucks." He suggested that advertisers are approaching mobile...
REDWOOD CITY, Calif. (May 16, 2014) - PubMatic, the programmatic advertising platform company for leading publishers, and xAd, the industry’s leading global location ad platform, today announced the launch of what may be the largest global location-enabled mobile marketplace available today. This partnership will create a location verified programmatic marketplace...
ADOTAS - Poptent, formerly known as XLNTads, has had a busy week. The social network of 20,000 video auteurs, which uses crowdsourcing to build video ads for online and offline purposes, not only raked in $3 million in Series A funding from MK Capital, it also got a new...
ADOTAS -- Pop Secret and Deutsch LA have teamed up to create an app called Perfect Pop, which helps consumers pop the perfect bag of microwave popcorn without burning it. Perfect Pop is available for free download to any iPhone devices on Apple’s App Store or at PopSecretLabs.com. In the short time it’s...
ADOTAS -- BIA/Kelsey, Digitas, the Rubicon Project and Tribal Fusion all had news. The Rubicon Project, an online advertising infrastructure company, has added $9 million in venture funding bringing total financial investments to $42 million. The Series C funding round was lead by GE/NBCU's Peacock Equity Fund with a $6...
Modeled like a pixel ad page, but without the pixels, Romanian tech company Tachyon Media has launched TheTagPage.com, a website that assigns tags to sponsoring websites. Tagging, also called a "folksonomy," is a collaborative way of categorizing information that has been growing in popularity over the last year...