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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

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Number of Recertified Companies Nearly Triples from 37 to 102 Over Prior Year, Total Recertified Seals More Than Double from 62 to 139 WASHINGTON, DC – March 7, 2019 – The Trustworthy Accountability Group (TAG), an advertising industry initiative to fight criminal activity in the digital advertising supply chain, today recognized more than a...
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By, Kamiu Lee, CEO, ACTIVATE A new era of more thoughtful influencer marketing drives towards a broadening of the industry  When influencer marketing first entered the scene as a tool, brands used to build awareness, expand their reach and be associated with a dominant figure, there weren’t many pre-existing parameters to guide...
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Students lack the data to format their Turabian model papers using Turabian style. In the course of the early levels of content companies in India, the West was anxious concerning the quality that Indian writers can provide content. Initially, the webmasters of the West felt that the standard of...
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Uberall study finds that SMBs prefer Alexa over Google Assistant, Siri, Cortana Uberall, Inc., the location marketing solution for businesses competing to attract and win local brick-and-mortar customers, released a new study about how SMB (small- and medium-sized business) marketers feel about interactive voice technology. Interactive voice is the 2-way...
Offers and promotions influence baby boomers to click through to a website from social media, while millennials are most influenced by images. Millennials tend to engage directly with businesses on social media, and baby boomers prefer contact forms on a website, a new survey finds. There is a generational difference in the...