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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

Several prominent advertisers, including Frito-Lay, GM and the NFL itself, are turning to creatives generated by consumers to air during Super Bowl XLI in February. GM will be running a Chevrolet spot generated through an ad creation contest for students last year. More than 800 students on 400 teams submitted...

Industry roundup

ADOTAS - Paul Wenz has been appointed vice president of business development for Rocket Fuel. Wenz previously led network business development for Tribal Fusion. Yahoo! has inked a deal with GroupM Entertainment to provide original content for the search engine's various niche sites. Beezag has launched its invite-only online and mobile...
In June 2012, Interactive Media in Retail Group (IMRG) released some compelling numbers that serve as a wake-up call to any retailers that still operate under the belief that they don’t need to invest in international e-commerce strategies. The report predicts that global business-to-consumer e-commerce sales will pass the...
LinkSmart, the leading provider of text link optimization solutions for web publishers, announced today the appointment of Mike Stigliano as vice president of business development. A 14-year veteran of the publishing and digital media industries, Stigliano brings a unique blend of technology and sales knowledge based on his experience at...
The five-day South by Southwest Interactive Festival (SXSWi) kicks off this weekend in Austin, TX. The festival’s organizers promise a full schedule of “compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders, the SXSW Trade Show and an unbeatable lineup of...
ADOTAS - A slew of impressive third-party ad tech firms -- including Interclick, Aggregate Knowledge, Turn, Marin Software, DataXu, Adometry and for starters -- have signed up as partners for BrightTag's ONE platform, a service layer between websites and third parties that removes the data transfer process from the browser and onto a server-to-server...
Ways to Dominate a Girl - 3 Women Domination Secrets You should Know Hardly any clear symptoms is so visible in Gestational diabetes. In order for the baby to set, bodily hormones happen to be produced by your placenta. The hormones fiercely have an...
Twitter is "the answer to a problem that we didn't have until I invented the answer" - Stephen Colbert. ADOTAS -- Despite founder Biz Stone's assertions on the Colbert Report, the company most likely would not turn down a huge payout from Google for the real-time microblogging service. Despite recent...
New research from Return Path shows a strong correlation between sender reputation and email deliverability. Email data solutions provider Return Path recently released its 2018 Sender Score Benchmark Report. Since 2012, this annual report has provided expert analysis and insights on how reputation impacts inbox placement for commercial email senders, using...
ADOTAS - History repeats itself -- back in summer 2009 when privacy researcher Ashkan Soltani and friends put out a damning report about online tracking practices with Adobe Flash cookies (aka local shared objects) that undermined user privacy controls through the use of respawning HTTP cookies, class action lawsuits...