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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

Even if the game is a blowout and the much hyped Burger King, Pepsi, and GoDaddy.com spots are disappointments, stay tuned to Super Bowl XL during the fourth quarter. During this time, Anheuser-Busch will announce its new direct-to-user online channel, expected to be dubbed "Bud TV." The King of...
myGeek, one of the largest keyword-targeted, site-specific advertising networks online announced Wednesday that it has inked an agreement with leading Internet portal and e-commerce destination Lycos. to provide a private label version of myGeek's advertising management system, AdOn Direct. The deal allows Lycos' advertisers to tap into myGeek's AdOn Direct...
Prices in the online keyword auction have stabilized over the past few months, according to the most recent Keyword Price Index (KPI) released by Fathom Online. Prices have dropped 16 percent since December 2004, falling in the last two months of 2005 an average of two percent from November's...
MediaSpan, which powers digital content management and online marketing solutions for media companies including ABC Radio, Gannett and Scripps, announced today that its Online Services unit has exclusively partnered with Eonstreams to provide streaming solutions for its online network of over 1,500 local radio properties. The conjoined companies...
iSeeRadio, which enables radio stations to broadcast live interactive video and audio through its customizable media player to audiences anywhere, announced new sponsorship deals at this week's Radio Advertising Bureau conference in Dallas. The company has now expanded its relationships with Clear Channel and Budweiser, with the latter sponsoring...
In order to provide ad content that is more specific to RSS feeds, blog/RSS advertising provider Pheedo, along with newswire service PRWeb, will be putting press release headlines and abstracts in Pheedo RSS ads. According to Pheedo, ads in RSS feeds perform better than website online ads, yielding a...
Online media solutions company Oridian today announced it has been selected to provide exclusive advertising representation for leading scientifically-based online relationship service TRUE, including its main website and email newsletters. TRUE, one of the top 5 properties in online dating services, will display IAB standard ad sizes including 728x90, 468x60...
Internet radio network World Talk Radio's eMarketing Talk Show, a talk show on internet marketing has said they will sponsor the upcoming 2006 China Search Marketing Tour this March. The eMarketing Talk Show has maintained a strong relationship with the China Search Marketing Tour's creators ever since one of...
Broadband video network Heavy.com announced Tuesday the first ever "Super-Banned Bowl", in which rejected ads for the sporting mega-event will finally get airtime via the broadband channel. Among the ads appearing are last year's infamous GoDaddy.com spots, only this time in director's cut form. Also included in the "Madison Ave....
U.S authorities today said that search company Google has officially received U.S. antitrust clearance to acquire the privately held radio advertising firm dMarc Broadcasting Inc. The U.S. Federal Trade Commission noted that they have completed their review of the deal and will not be taking any steps to block...