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Adotas' Internet Advertising News section focuses on daily news and activities in the Internet advertising marketplace-including news on  finance, events and technology.

ADOTAS - A new survey put out by professors from the University of Pennsylvania and UC Berkeley shows that two thirds of American online users do not like being tracked by advertisers and that number increases as people find out what techniques are used track users for advertising purposes. There is a...
DoubleClick today announced that it has acquired online video solutions firm Klipmart. The objective of the surprising buyout is for DoubleClick to create a comprehensive rich media solution suite for video and non-video enhanced ad units. Klipmart products and technologies will henceforth remain available to all clients on...
ADOTAS - Today, Apple Inc. announced it has passed the 2 billion download mark of applications on iTunes for the iPhone and iPod Touch. The company has over 85,000 applications available for both technologies. The company has sold over 50 million iPhones and iPod Touches in 77 countries. Google has...
ADOTAS -- The news just keeps coming. While it was already announced that it was going to happen, Lalawag is saying that around 600 employees are being laid off, with most notified through the day. Apparently it's not just product managers getting the axe, but suits as well. Ex-DoubleClick CEO David...
Ask.com has launched a version 2.0 of Ask Sponsored Listings that offers new features to search marketers and partners. The original Ask Sponsored Listings launched just over a year ago and has received a variety of feedback from advertisers. The Version 2.0 is intended to simplify the management of marketing...
ClipSyndicate, a video syndication service, has announced the addition of Bloomberg Television to their roster of partners on their site. ClipSyndicate allows web publishers and video content producers across various industries to broadcast advertiser-sponsored news segments. The site enables these publishers to monetize their content and...
Charlie Rose is one of the last remaining hard core interviewers left on American Television. His recent interview with Microsoft Corp.'s CEO Steve Ballmer was revealing as much as it was evasive. Rose asked Balmer to disclose whether the company continues to mull an acquisition of Yahoo Inc. In a joint...
ADOTAS – Lead generation network Neverblue Media Inc. has hired Mark How as vice president of sales and business development. How joins the executive team to drive business results and growth, the company said. He hails from DivX, a digital marketing company, where he was vice president of business...
ADOTAS - People are spending more time online. In other news, grass, when healthy, is green. Also, the world, once thought to be flat, is round. A telephone poll of 2,029 conducted between Oct. 13 and 19 by Harris Interactive found that the average adult spends an average of 13...
SB Informer reports that Homestead Technologies has launched a new platform to deliver advertising to small business websites from over twenty major search engines, including Google, Yahoo, and MSN. The new service, called SearchLight, will be available to Homestead subscribers as well as small business owners who host their...